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EVENTS

   
2017 Next Generation ABM Forum 
5 July 2017
2017 NEXT GENERATION ABM FORUM 5 JULY 2017
July 05-05, 2017
Today’s marketing leaders are accountable for driving business, not just leads, which is why Account-Based Marketing (ABM) has become one of the hottest trends in B2B marketing today. ABM, also known as client-centric marketing, is in the process of transforming modern marketing practice, as e...

ITSMA Account Based Marketing Certification Program – Kickoff Workshop
ITSMA ACCOUNT BASED MARKETING CERTIFICATION PROGRAM – KICKOFF WORKSHOP
July 12-13, 2017
You already know that Account-Based Marketing (ABM) is delivering results. But are you and your team expanding your capabilities fast enough to take full advantage of the different approaches to ABM? Succeeding with ABM requires a complex blend of leadership, business acumen, and a range of specific...

International Conference on Social Media Marketing, ICSMM’17
INTERNATIONAL CONFERENCE ON SOCIAL MEDIA MARKETING, ICSMM’17
August 21-22, 2017
ICSMM'17 welcomes quality papers for Non publication presentation and Publication Presentation, focusing on the following but not limited topics. Cost-Effective Ways to Create Content and New Content. Strategies and tactics in social media marketing, Social Media Marketing Tools, Establishing CR...

INBOUND 2017
INBOUND 2017
September 25-28, 2017
INBOUND 2016 featured almost 300 breakout sessions from some of the biggest names and brightest minds in sales and marketing. From Ann Handley on how slow is the new fast to Jill Konrath on how to sell more in less time, INBOUND 2016 was packed with dozens of new tactics to take your business to the...

How To Optimize Your Content Marketing For Demand Generation
HOW TO OPTIMIZE YOUR CONTENT MARKETING FOR DEMAND GENERATION
October 04-04, 2017
You're smart, so you know that content is a critical part of modern marketing. But it's not just enough to do it. You and your marketing team must be able to show how your content strategy drives business results. With the right approach and technology, you can do just that.  Join us fo...

Teach Me How: How To Measure Content Marketing Success At Your Organization
TEACH ME HOW: HOW TO MEASURE CONTENT MARKETING SUCCESS AT YOUR ORGANIZATION
October 05-05, 2017
The great debate should marketing success be measured by revenue generated? This case study style presentation analyzes Curata’s experience with the different metrics for measuring content marketing success. You'll get everything you need to develop a plan that will accurately portray the ...

Your LinkedIn Marketing Tactical Plan
YOUR LINKEDIN MARKETING TACTICAL PLAN
October 05-05, 2017
Account-Based Marketing (ABM) is all about focus - it's about you focusing your marketing efforts to reach out, engage, and convert the accounts that are most likely to generate revenue or have other strategic importance.With laser-focused accuracy, ABM drives key accounts through the sales funn...

Exceptional Content: Challenging The Conventions Of Content Marketing
EXCEPTIONAL CONTENT: CHALLENGING THE CONVENTIONS OF CONTENT MARKETING
October 05-05, 2017
Content Marketing was so successful because it didn’t look and smell like marketing. Now, it’s starting to look and smell like marketing again. And people hate marketing. They don’t trust it. They resent its intrusion. And so the Marketing Defence Barriers go up. And your content i...

WHY MARKETINGPROFS B2B MARKETING FORUM?
WHY MARKETINGPROFS B2B MARKETING FORUM?
October 03-06, 2017
MarketingProfs' B2B Marketing Forum is more than just a quirky (not-so-little) conference. It’s the place where leaders, innovators, and people who make things happen gather to learn about the latest in B2B marketing and share the secrets to success. (Plus belly laughs, creative networking...

B2B Marketing Forum 2017
B2B MARKETING FORUM 2017
October 03-06, 2017
MarketingProfs B2B Marketing Forum is back in Boston October 3 - 6, 2017

Forrester B2B Marketing 2017
FORRESTER B2B MARKETING 2017
October 05-06, 2017
In 2017, B2B marketers are under intense pressure to adapt new customer-obsessed tactics, innovative approaches that team marketing and sales to grow long-term, profitable client relationships. To do so, marketers must make careful, considered choices from an often-bewildering array of shiny new dig...

Account Based Marketing Optimise your marketing and sales efforts to target key accounts and generate measurable ROI
ACCOUNT BASED MARKETING OPTIMISE YOUR MARKETING AND SALES EFFORTS TO TARGET KEY ACCOUNTS AND GENERATE MEASURABLE ROI
October 24-24, 2017
Is your sales team wasting time on unproductive prospecting? Are your sales and marketing teams aligned? Can you calculate the ROI of your digital marketing spend? Account-based marketing helps you overcome these challenges. “Account-based marketing is a strategic approach that aligns resource...

Social Media Marketing World 2018
SOCIAL MEDIA MARKETING WORLD 2018
February 28-02, 2018
Imagine this: A conference that offers outstanding content infused with a truly social experience.In a few words, that explains Social Media Marketing World.You’ll experience a unique event that brings you carefully recruited experts who live and breathe social media marketing every day. Only ...

INTELLIGENT CONTENT CONFERENCE CONTENT STRATEGY FOR MARKETING PROFESSIONALS
INTELLIGENT CONTENT CONFERENCE CONTENT STRATEGY FOR MARKETING PROFESSIONALS
March 20-22, 2018
Are you serious about putting content to work in your business? Then this is your event.ICC 2018 Las Vegas is the one content strategy event specifically designed for marketing practitioners. Our goal is the movement away from the copy/paste mentality of most marketers, toward a format-free, modular...

Content Marketing Conference
CONTENT MARKETING CONFERENCE
May 02-04, 2018
An excellent conference all round that provided both novices and those already engaged in content marketing deep insights and actionable strategies to achieve success. CMC is worth every minute and investment of time and attention. Start planning for next year’s early, you’ll be submerge...

SPOTLIGHT

Not getting the leads you want? Want to double your sales pipeline in 30 days? CommuniGator can help you reach your goals! As a result of attending our Lead Generation seminars, over 90% of previous attendees have committed to changing their lead generation strategy and many have gone on to work wit

JUN 28, 2017 | 10:00AM-
SOCIAL MEDIA SELLS & FACEBOOK ADS, PINTEREST & INSTAGRAM
Are you using Social Media to sell or to achieve your marketing goals?  Social media provides word of mouth advertising and is one of the most cost-effective ways to increase your organization's reach to the friends of your contacts or a specific target market. Find out which social media p...
JUN 29, 2017 | 10:30 pm-
ACCOUNT BASED ATTRIBUTION APP FOR SALESFORCE (FREEMIUM)
Path to Scale is pleased to announce the launch of a new FREEMIUM edition of our analytics solution for Salesforce.com to enable even more marketers to measure the impact of their campaigns on business revenue using Account Based Attribution models. You know the saying “a rising tide lifts all...
JUL 11, 2017 | 4:pm-
WEBINAR: CONTENT STRATEGY FOR LEAD GENERATION
If you are a content marketer, or you are responsible for your content marketing, then you need to know how to create compelling content that can generate leads. Which is why you should join our content strategy webinar run by our very own in-house content guru. Run by our own content strategist, th...
JUL 12, 2017 | 9:00am-
INTRODUCING WORKPLACE BY FACEBOOK ADVERTISING & HOW TO LAUNCH IT IN YOUR ORGANIZATION
Facebook Blueprint  to help you better leverage Facebook advertising to drive real business results. Learn how to streamline the way your company works by launching Workplace by Facebook in your organization. Help people collaborate more easily and get more done. This webinar will teach you how...
AUG 30, 2017 | 10:00 am-
INTRODUCING IN-STREAM VIDEO ADVERTISING ON FACEBOOK
In-stream video ads is a new placement for marketers looking to capture people’s attention with longer messages in a lean-back environment. In this webinar, you’ll learn about why in-stream video ads is resonating with people and delivering results for businesses. You’ll also get a...
20 KEY INSIGHTS FOR SUCCESS IN ACCOUNT-BASED MARKETING
The last few years have seen a dramatic increase in the awareness of Account-Based Marketing as marketers strive to increase the performance of their programs. We recently teamed up with DemandMetric to conduct a research study on Account-Based Marketing adoption and usage among B2B marketing compan...
POCKET YOUR KEY TARGETS WITH ACCOUNT-BASED MARKETING
Revenue-Yielding Account... Corner Pocket. Marketers everywhere are discovering the targeting powers of the newest B2B trend, Account-Based Marketing (ABM). Even anonymous prospects from key accounts can have a personalized web experience when targeted with ABM.
OPTIMIZE YOUR FUNNEL WITH ACCOUNT-BASED MARKETING
Watch this webinar recording to learn how you can implement an ABM strategy to engage key target accounts across all marketing channels and generate more revenue and higher ROIAt the time, plenty of people were talking about account-based marketing. I was getting at least two alerts a day mostly pre...
DEMAND GEN REPORT INTRODUCES THE B2B CAMPAIGN OPTIMIZATION WEBINAR SERIES
Demand Gen Report will host its inaugural week-long B2B Campaign Optimization Series April 11-15. This new addition to Demand Gen Report’s annual webinar series will feature a breadth of expert advice from top B2B industry professionals on campaign optimization strategies.
THE ACCOUNT BASED MARKETING GAME PLAN: DRIVE REVENUE FROM YOUR DREAM PROSPECTS
Account Based Marketing is the new "talk of the town" in sales and marketing. Here is the idea: How can sales and marketing collaborate to drive business at a very specific set of accounts? The concept is simple, now you need to execute.