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OptimizeRx, Demandbase | August 18, 2021
OptimizeRx Corp., a leading provider of digital health solutions for life science companies, physicians and patients, and Demandbase, the B2B go-to-market leader, today announced an exclusive partnership to deliver the industry’s most extensive collection of point-of-care healthcare professional (HCP) digital engagement touchpoints, forming the most comprehensive account-based experience platform for life sciences. Together, the companies represent the only point-of-care eng...
Account Based Data
SugarCRM | April 12, 2023
SugarCRM, provider of the award-winning AI-driven CRM platform, today announced it has been named a Leader in the Nucleus Research CRM Value Matrix for the third year running. Sugar was recognized for innovations to its comprehensive platform with a range of sales, marketing, and service automation tools that can be seamlessly integrated to provide organizations with the ability to manage and engage with customers in a personalized, intelligent way. “We are hono...
Terminus | September 23, 2020
Terminus, the leading account-based marketing platform, today releases new capabilities in the Terminus Engagement Hub that better connect buying teams with target audiences, no matter where they are. The newest Terminus release features the first-ever mobile app for running ABM and Chat from your phone, enhanced household IP identification, and next-generation ad retargeting....
LinkedIn | August 13, 2020
LinkedIn has launched new updates to its Sales Navigator solution, with the intent to provide insight and simplify activities that allow businesses to build and maintain new and existing relationships with accounts and prospects virtually. The new Sales Navigator features are designed to assist marketers to optimize their buyer interactions, positioning businesses to adopt a buyer-first approach that improves the overall effectiveness of their outreach and selling efforts....
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