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Buyer Intent Data
PRWeb | May 26, 2023
Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced that it has been recognized as a Leader in the new report, The Forrester Wave™: B2B Intent Data Providers, Q2 2023. The report recognizes Madison Logic as a proven demand generation partner for its proprietary intent data and extensive marketing campaign activation. The company’s combined dataset from multiple sources scores accounts on purchase propensity that enables enterprise B...
Account Based Data
Nuivio Ventures | December 06, 2022
Nuivio Ventures, a US headquartered venture builder, has onboarded former Mindtree and Capgemini executive, Manish Grover, as a business partner and advisor. Manish brings to Nuivio two decades of Go-To-Market (GTM) expertise and has played key leadership roles at Mindtree and Capgemini. Manish will enable Nuivio's aggressive portfolio expansion plans and advise portfolio companies with GTM planning. This includes current portfolio company Ignitho, which has a focus on AI led digital enginee...
Forrester | August 12, 2020
Forrester (Nasdaq: FORR) today announced the conference agenda and guest keynote speaker for Summit Asia Pacific 2020, which will be held virtually from September 1-2, 2020. Featuring more than 40 sessions, Summit Asia Pacific 2020 is the must-attend event for B2B & B2C marketing and CX leaders looking to align organizational priorities and grow revenue in this unprecedented business environment. Growing revenue and improving CX remain top priorities for business leaders in Asia Pacific. Pac...
Account Based Analytics
Terminus | March 09, 2022
On March 8, Terminus announced a new ABM course and certification program titled ‘The Account-Based Strategy Certification: Fundamentals’. The program is designed to assist B2B marketers in creating strategic ABM roadmaps. It will enable go-to-market teams to build a business case for ABM, confidently implement their first ABM program, or scale and improve their existing ABM program. “Every day, we come across experienced marketers who say they have...
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