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Account Based Data
PR Newswire | May 16, 2023
Catapulting off its extraordinary organic success, Intentsify, the pioneer in next-generation precision buyer-intent intelligence and intent activation solutions, today announced formal operational expansion into APAC. Intentsify combines the latest AI technologies with advanced intent-derivation methods to deliver precision intent: the first and only intent data solution using natural language processing (NLP) to calibrate intent models precisely to companies' unique busine...
Lift AI | June 21, 2022
Lift AI, the leading anonymous buyer intent data solution, today welcomed Greg Wolfe, former Chief Operating Officer at industry leader Marketo, to the company's Board of Advisors. As a seasoned technology executive and board member with more than three decades of experience in the software and technology industries, Mr. Wolfe has broad experience in strategy, operations, and marketing. He played an instrumental role in the rapid ascension of Marketo to its industry-leading position in the m...
Buyer Intent Data
Lift AI, Drift | August 29, 2022
Lift AI, the leading buyer intent intelligence solution, today announced the availability of its integration with Drift, the Conversation Cloud Company, to help marketers identify website visitor intent and turn anonymous website visitors into revenue. The integration leverages the Lift AI machine-learning and AI capabilities to assign “buyer intent scores” to both known and unknown site visitors in real-time, then deliver personalized chat experiences for sales conversion through Dr...
Core ABM
Demand Gen Report | June 03, 2021
Account-based marketing (ABM) established its place as a business imperative, with many modern B2B organizations doubling down on the strategy in our new, digital-first world. With that in mind, both ABM veterans and newcomers will have something to look forward to at the 2021 B2B Marketing Exchange: Next-Level ABM. This year’s online #B2BMX event – taking place June 7–10, 2021 – will focus on the nuances of account-based strategies, with 50+ sessions that ...
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