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Account Based Data

NICE | July 11, 2022

NICE (Nasdaq: NICE) today announced the Summer 2022 release of CXone, which adds new capabilities that enhance journey orchestration and complete performance, two vital components of a complete CXi offering. The new capabilities enrich digital experiences, simplify integration with customer environments and grow openness with mobile SDKs and integration options. With its new release, CXone is improving complete performance by putting digital and AI at the helm, continuing its commitment to ubiqu...

Account Based Data

PR Newswire | April 13, 2023

Insider—a marketing platform for delivering individualized, cross-channel customer experiences—launched over 20 industry-leading features this quarter, including their Integration Hub, WhatsApp Commerce, Eureka — personalized search on web, Web Push support for Mac Safari, iOS, and iPadOS, and more. These advancements aim to help businesses future-proof their customer experience and propel revenue from one centralized platform. Insider helps over 1,200 leading ...

Targeted Account Strategy

Hushly, GTM Partners | October 12, 2022

Hushly, the all-in-one marketing platform for B2B buyer experience and conversions looked to a new type of analyst firm called GTM Partners, for a third party validation and data-driven analysis of what business problems the Hushly platform is solving and how well it delivers on those promises. “Our primary focus aims to be the voice of the industry for all things GTM and advising companies on how to get the most out of an investment in technology,” says ...

Account Based Analytics

Lytics | May 11, 2022

Lytics, a customer data platform (CDP), has been named in a recent Forrester report, Now Tech: Customer Analytics Technologies, Q1 2022, as a customer analytics focused CDP. In a separate report, New Tech: Account-Based Marketing, Q1 2022, Forrester cited Lytics among new tech vendors in account-based marketing products. “CX leaders who wish to truly understand their customers, what they do, and how they feel about experiences must collect and analyze data to produce custome...