Apsalar, Inc

Folloze | February 25, 2020

At the annual B2BMX marketing and sales conference, Folloze today announced its recognition by Forrester Research as an emerging account-based marketing (ABM) vendor. As ABM transitions from a hot trend to a critical business requirement, personalization is playing a pivotal role by enabling orchestrated and contextual engagement with customers. Reflecting this trend, Forrester included Folloze as a “growth stage” provider within the personalization segment in its “New Tech: Ac...

ABM Accounts, Targeted Account Strategy

Transmission | November 05, 2021

Transmission is excited to announce its status as a certified Drift Solutions Partner. The partnership is set to expand Transmission’s already broad service offering to bring Drift functionality to client campaigns. Drift is a Conversational Marketing and Sales platform that delivers engagement in real-time to deliver an increase in leads, an accelerated sales pipeline, and an improved buying experience. As one of the first ten agencies worldwid...

Account Based Data

Talkdesk | July 12, 2022

Talkdesk®, Inc., a global cloud contact center leader for customer-obsessed companies, today released its newest Talkdesk Research™ report, The Future of AI 2022: Progressing AI Maturity in the Contact Center. The findings indicate that despite consensus (85%) around the value of artificial intelligence (AI), companies are hedging their approach by continuing to invest, but curbing deeper deployments in the near-term due to challenges around organizational alignment, security, and gaps...

Account Based Data

Simplr | August 19, 2022

The challenges of implementing AI and automation in CX are brought to the fore in a commissioned study published today, conducted by Forrester Consulting on behalf of Simplr. Derived from the insights of more than 160 CX decision makers at global enterprises, Driving Next-Gen Customer Experience Through Chatbot-Agent Collaboration finds that the inability to connect the dots behind the scenes between customer service chatbots, human customer service agents, and data sources required for both to ...