Commerce Sciences

Account Based Data

Business Wire | June 26, 2023

New data from SurveyMonkey, a global leader in online surveys and forms, reveals a drastic disconnect between consumers’ feelings and CX and digital marketing professionals’ perceptions about customer experiences. The analysis of 1,000 consumers and more than 600 CX and digital marketing industry professionals shows that they do not see eye to eye in four important areas: the value of AI, the level of post-COVID-19 support, consumers’ preferred feedback channels, and the ...

Targeted Account Strategy

MRP Prelytix | January 20, 2021

For the undertaking, the most tireless obstruction to conveying a venture class customer experience in B2B has been the absence of a solitary wellspring of truth for customer insights. A trademark quality of the venture association is its broadening, with conflicting data spread across a wide scope of uses. This presents an enormous data management issue in itself in light of the fact that as the organization scales, so does the assortment of marketing technologies and the quantity of individual...

Core ABM, Account Based Data

Business Wire | August 07, 2023

ZoomInfo (NASDAQ: ZI), the go-to-market platform to find, acquire, and grow customers, has again attained TRUSTe General Data Protection Regulation (GDPR) and California Consumer Protection Act (CCPA) Practices Validations, as well as ISO 27001 and 27701 certifications, ensuring its policies align with the strictest privacy and security regulations in the world. “These certifications showcase the high standards we apply in our data privacy and security compliance practices...

Account Based Data

LINK Mobility, Emarsys | November 23, 2021

LINK Mobility (LINK) announces integration into Emarsys' omnichannel customer engagement platform as an approved SMS aggregator. Today, LINK, a leading global Communications Platform as a Service (CPaaS) provider, announce its new relationship with Emarsys, an SAP company that empowers digital marketing leaders and business owners with the only omnichannel customer engagement platform built to accelerate business outcomes. Emarsys is the platform of choice for over 1,650...