MARC USA

Core ABM, ABM Accounts, Targeted Account Strategy

RollWorks | December 22, 2022

Contents 1. Best-in-class Buyer Intent Data with RollWorks’ Collaborations 2. Efficient Go-to-market Strategies with ABM Partners In the quest for reaching out to the most relevant accounts before your competitors do and boosting your sales volumes, account-based marketing has emerged as the most preferred sales and marketing strategy over the pa...

Core ABM

MRP, Quadrant Knowledge Solutions | May 27, 2022

Quadrant Knowledge Solutions announced today that it has named MRP Prelytix™, the only enterprise class account-based sales and marketing solution, a 2022 technology leader in the global SPARK MatrixTM analysis of the Account-Based Marketing Platform market, 2022. The report recognizes the MRP Prelytix platform for both technology excellence and customer impact, noting that the platform [uniquely] simplifies the complexity of sophisticated and mature ABM programs globally for enterprise B2...

Folloze | February 17, 2020

Folloze today announced the achievement of several key milestones in 2019 and the hiring of new vice presidents for marketing, and alliances and business development. Folloze closed 2019 with strong product performance and record revenue growth. The company doubled booking revenue, driven by strong customer adoption of its personalized marketing platform, which has been widely adopted by top Fortune 500 customers including Autodesk, Cisco, FireEye, and ServiceNow martech news. Folloze&rsq...

ABM Accounts

NetLine | February 03, 2021

NetLine Corporation introduced an open B2B lead gen marketplace to push the future of B2B demand generation. This is first and only bid-based platform to generate B2B leads. With the exposed marketplace, B2B Marketers advance better control on the ROI of their content syndication demand generation campaigns, thereby mimicking the buying behavior already trusted across programmatic, display, and search engine marketing channels. Previously the #1 B2B Buyer Engagement Platform, NetLine's overv...