Salesfusion

Salesfusion | September 28, 2016

Salesfusion has updated its account-based marketing solution to help B2B marketers in either of two situations: those whose companies have an established process for compiling lists of target accounts but need to streamline that process, and those whose companies struggle to determine which accounts to target. Marketers in the first scenario, who have identified which accounts they want to target, can now tag those companies, with the goal of creating campaigns and reporting results for those ac...

Salesfusion | September 28, 2016

Salesfusion, the leading provider of marketing automation for small and mid-sized businesses, has enhanced its Account-Based Marketing (ABM) offering. Recognizing that B2B marketers approach this process in two distinctly different ways, Salesfusion now offers multiple options to identify and market to key accounts. While some companies have a disciplined process in place for sales and marketing to define a list of target accounts, many others struggle to identify a set list of accounts. Salesfu...

SugarCRM | May 16, 2019

SugarCRM Inc, the company that helps organizations deliver exceptional customer experiences, announced today it has acquired Salesfusion, a leading provider of marketing automation solutions recognized in the Gartner Magic Quadrant for Lead Management. Salesfusion is the second acquisition the company has made in less than three months. In March 2019, the company acquired Collabspot’s email integration products to enhance its email integration capabilities and take another step towards Sug...

| July 07, 2016

Salesfusion, the leading marketing automation platform (MAP) provider for small and mid-sized business and their team of account based marketing (ABM) experts, today reveal new resources to assist businesses with their ABM approach....