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whitepaper
THE STATE OF MARKETING CONTENT SURVEY
At CopyPress, we felt it was important to enter this critical year for the Content Marketing channel with a fresh perspective on what marketers were looking at focusing on in 2013. We created a survey and unleashed it on a group of marketing profesionals and received 329 responses from amazing people. We tried to create a survey with a mix of questions that would give us insight into how general marketing decision makers, keepers of budget, would be approaching Content Marketing or even if they were this year. Some of the questions were very straightforward, such as the channels of focus in 2013, and some were more timely, such as questions around authorship. DOWNLOAD