The Forrester Wave™: Data Management Platforms In Asia Pacific, Q3 2019

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Why Read This Report

In our 39-criterion evaluation of data management platforms (DMPs) in Asia Pacific (AP), we identified the 10 most significant ones — adobe, BrainPad, Cxense, iPinYou, Lotame, nEqual, Oracle, Salesforce, TalkingData, and TG360 — and researched, analyzed, and scored them. This report shows how each provider measures up  and helps B2C marketing professionals select the right one for their needs.

Key Takeaways

Adobe And Salesforce Lead The Pack

Forrester’s research uncovered a market in which Adobe and Salesforce are Leaders; Lotame, iPinYou, nEqual, BrainPad, and Oracle are Strong Performers; and Cxense, TG360, and TalkingData are contenders.


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