Account Based Marketing Market 2019: Growth, Trends, Demand, Share, Analysis and Forecast to 2026
SCOOPJUNCTION | August 21, 2019
Account-based marketing complements the leading generation plan, in which businesses turn their attention to high-value accounts and try to reach stakeholders in a modified manner with the intent to generate more revenue. Major growth factors for the market include the focus on identifying the right audience, development of social media and social advertising, and increased customer lifetime value.