WELCOME TO The ACCOUNT BASED MARKETING REPORT
Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
Demandbase | June 01, 2020
Demandbase Extends Leadership Team To Drive Product Vision
Demandbase is pleased to welcome Supreet Oberoi our new SVP of Engineering
BUYER INTENT DATA
G2, ZoomInfo | September 17, 2022
G2, the world's largest and most trusted software marketplace, today announced a new integration with ZoomInfo, a global leader in modern go-to-market software, data, and intelligence. Together, G2 and ZoomInfo enable mutual intent data customers to more effectively target, engage, and convert in-market software buyers. The integration helps sales and marketing teams align their activities against a targeted set of in-market decision-makers.
"In 2022, the B2B industry is ...
Terminus | September 23, 2021
Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel account-based marketing (ABM), today announced the release and availability of “MOVE: The 4-Question Go-To-Market Framework.” The new book is a modern framework for companies and GTM leaders looking to transform their go-to-market strategies.
Co-authored by Terminus co-founder and bestselling author, Sangram Vajre, and Terminus chief strategy officer, B...
Jabmo | April 30, 2021
Jabmo, the leading provider of Account-Based Marketing to the manufacturing and Life Sciences, has released a new white paper for CMOs aiming to interact with key account buyers and accelerate sales growth through digital marketing. The white paper, titled "The CMO's Guide To Account-Based Marketing in Manufacturing & Life Sciences," explains how an account-centric approach to digital marketing will better solve the emerging reality of B2B buying and selling.
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