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GARTNER NAMES CONTENT MARKETING LEADERS, APPSFLYER NAMES SVP AND OTHER NEWS

Gartner | April 03, 2020

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Gartner has named its leaders for its Magic Quadrant for Content Marketing Platforms. Released March 23, Gartner named NewsCred, Sprinklr, Contently and Percolate as leaders. Gartner report authors Nicole Greene and Laurel Erickson reported that in two years content marketers “will produce more than 30% of their digital content with the aid of artificial intelligence (AI) content-generation techniques, increasing productivity and advertising effectiveness but also disrupting the creative p...

Read More

ABM ACCOUNTS

SITECORE REVEALS UPDATED PRODUCT SUITE FOLLOWING SEVERAL ACQUISITIONS

Sitecore | April 12, 2022

news image

Sitecore, an end-to-end digital experience software provider, fully integrated the core products from its acquisitions of Boxever, Four51, Moosend and Reflektion into its digital experience platform (DXP). The new integrations seek to provide Sitecore users with a full suite of capabilities hosted in the cloud. The new additions have helped expand Sitecore's SaaS-enabled composable DXP, which was created to enable brands to deliver better customer interactions and provide real...

Read More

NETLINE CORPORATION JOINS ABM LEADERSHIP ALLIANCE TO HELP BUSINESSES DRIVE PIPELINE VIA ABM INITIATIVES

NetLine | May 07, 2020

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The content-centric company brings its permission-based, first-party data perspective to help businesses drive pipeline via account-based marketing initiatives. ABM Leadership Alliance was created to help market...

Read More

ACCOUNT BASED DATA

HUNTER & BARD JOINS FOLLOZE AS A SERVICE TECHNOLOGY AGENCY PROGRAM

Hunter & Bard, Folloze | June 27, 2022

news image

On June 24, Folloze and Hunter & Bard, a leading ABM agency, announced a partnership that will bring together Folloze B2B Buyer Experience Platform with Hunter & Bard’s extensive ABM services. Hunter & Bard has joined Folloze as a Service Technology (FaaST) program. It will allow the agency to provide data-driven marketing engagement, personalization, and turnkey campaign activation to clients who require ABM expertise and execution. ...

Read More
news image

GARTNER NAMES CONTENT MARKETING LEADERS, APPSFLYER NAMES SVP AND OTHER NEWS

Gartner | April 03, 2020

Gartner has named its leaders for its Magic Quadrant for Content Marketing Platforms. Released March 23, Gartner named NewsCred, Sprinklr, Contently and Percolate as leaders. Gartner report authors Nicole Greene and Laurel Erickson reported that in two years content marketers “will produce more than 30% of their digital content with the aid of artificial intelligence (AI) content-generation techniques, increasing productivity and advertising effectiveness but also disrupting the creative p...

Read More
news image

ABM ACCOUNTS

SITECORE REVEALS UPDATED PRODUCT SUITE FOLLOWING SEVERAL ACQUISITIONS

Sitecore | April 12, 2022

Sitecore, an end-to-end digital experience software provider, fully integrated the core products from its acquisitions of Boxever, Four51, Moosend and Reflektion into its digital experience platform (DXP). The new integrations seek to provide Sitecore users with a full suite of capabilities hosted in the cloud. The new additions have helped expand Sitecore's SaaS-enabled composable DXP, which was created to enable brands to deliver better customer interactions and provide real...

Read More
news image

NETLINE CORPORATION JOINS ABM LEADERSHIP ALLIANCE TO HELP BUSINESSES DRIVE PIPELINE VIA ABM INITIATIVES

NetLine | May 07, 2020

The content-centric company brings its permission-based, first-party data perspective to help businesses drive pipeline via account-based marketing initiatives. ABM Leadership Alliance was created to help market...

Read More
news image

ACCOUNT BASED DATA

HUNTER & BARD JOINS FOLLOZE AS A SERVICE TECHNOLOGY AGENCY PROGRAM

Hunter & Bard, Folloze | June 27, 2022

On June 24, Folloze and Hunter & Bard, a leading ABM agency, announced a partnership that will bring together Folloze B2B Buyer Experience Platform with Hunter & Bard’s extensive ABM services. Hunter & Bard has joined Folloze as a Service Technology (FaaST) program. It will allow the agency to provide data-driven marketing engagement, personalization, and turnkey campaign activation to clients who require ABM expertise and execution. ...

Read More