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EVENTS

B2B MARKETING LEADERS FORUM MELBOURNE 2019
B2B MARKETING LEADERS FORUM MELBOURNE 2019
November 19-19, 2019
400 B2B marketers gather every year in Sydney in May at APAC’s largest conference for B2B marketers and finally, in November last year we brought the Forum to Melbourne (because so many of you asked us too). At Melbourne’s 2nd annual B2B marketing conference it’s your chance to lea...

Brand Management
BRAND MANAGEMENT
November 20-20, 2019
To see how ANA committees are truly a benefit that makes a difference for our members, here are just a few testimonials from committee members: "The ANA Committee meetings are a great way to learn what challenges other marketers are facing and to debate new ideas and solutions to the issues we ...

Anosales

Anosales is a multidisciplinary demand generation, data management and technology firm. Since 2010, we have been helping our clients to expand their customer base and increase revenue through our impressive skill sets in our areas of expertise. Anosales have been energizing sales and marketing activity of businesses across the world and have assisted our clients to achieve remarkable revenue growth.

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CleverTouch Marketing, Europe’s leading Marketing Automation consultancy and service provider, recently surveyed 200 Heads of Marketing, Marketing Directors and CMOs in the UK, US and EMEA, to determine Marketing Automation adoption and usage in its State of Marketing Automation report, the first of its kind. The survey, which compares opinions in key regions worldwide, reveals a gap in the perceived benefits of Marketing Automation in contrast to the reality of adoption, with many citing ...
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In the US, WPP has teamed up with telecoms conglomerate AT&T and satellite service provider Dish Network to acquire ad tracking and targeting software developer INVIDI Technologies. Terms of the deal have not been disclosed. Dave DowneyINVIDI provides tools which enable clients to deliver multiple and distinct ads to different households, matched to thousands of demographic or psychographic attributes during a commercial break. The firm's services will compliment AT&T AdWorks, which ...
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Ogilvy CommonHealth Worldwide, one of the operating units of WPP plc WPPGY , recently formed a strategic technology partnership with Demandbase, a premier San Francisco-based marketing software company. The collaboration with this Account-Based Marketing firm is likely to unveil new business opportunities for WPP to augment its revenues.
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EverString, the modern B2B data platform for marketing and sales intelligence, today announced the 10 winners of the company’s first annual FIRE Marketer Awards. The 10 marketers honored with inaugural FIRE Marketer Awards embody the principles of FIRE Marketing by using fit, intent, recency, and engagement data to focus sales and marketing teams on qualified leads and close more deals. “A FIRE marketing strategy allows teams to focus on the quality of leads rather than volume,&rdquo...
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Swrve, a global leader in intelligent customer engagement, announced it is evening the playing field for mobile marketers through its integration with Oracle Eloqua, part of the Oracle Marketing Cloud. Swrve, a Silver level member of the Oracle PartnerNetwork (OPN), reimagines how marketers know and communicate with their customers across the broad range of mobile applications. The integration makes marketing across mobile channels as easy and accessible as marketing on email and web platforms....
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EVENTS

B2B MARKETING LEADERS FORUM MELBOURNE 2019
B2B MARKETING LEADERS FORUM MELBOURNE 2019
November 19-19, 2019
400 B2B marketers gather every year in Sydney in May at APAC’s largest conference for B2B marketers and finally, in November last year we brought the Forum to Melbourne (because so many of you asked us too). At Melbourne’s 2nd annual B2B marketing conference it’s your chance to lea...

Brand Management
BRAND MANAGEMENT
November 20-20, 2019
To see how ANA committees are truly a benefit that makes a difference for our members, here are just a few testimonials from committee members: "The ANA Committee meetings are a great way to learn what challenges other marketers are facing and to debate new ideas and solutions to the issues we ...