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Aressy is the first independent French agency dedicated to 100% BtoB Corporate & Business to Business BtoB communication. Aressy offers a new reading of BtoB: Brand & Business.

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CORE ABM

ACCOUNT-BASED MARKETING PIONEERS, MOMENTUM AND ITSMA BAND TOGETHER, PROVIDING IN-DEPTH KNOWLEDGE TO DRIVE ACCOUNT-BASED SOLUTIONS

Momentum | July 05, 2021

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The agreement establishes a world-class growth consulting offering, combining a decade of Momentum's experience expanding market share for major organisations with 25 years of ITSMA's role as a source of thought leadership, community, and hands-on knowledge for B2B marketing experts. Clients will be able to handle their most strategic go-to-market concerns and tap into a unique set of competencies as a result of the merger of both firms: Unrivaled ABM...

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TECHTARGET LAUNCHES PROSPECT-LEVEL INTENT™ TO DRAMATICALLY ACCELERATE TECHNOLOGY MARKETING AND SALES ENGAGEMENTS

TechTarget | September 09, 2020

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TechTarget, Inc. the global leader in B2B technology purchase intent data and services today announced the release of major new updates to its IT Deal Alert Priority Engine TM platform that significantly increase sales and marketing teams’ abilities to achieve success. This new release focuses on Prospect-Level Intent TM data, unique in the industry, that enhances understanding of individual prospects based on their research, engagement and buying team associations. These enhancements allo...

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DECK 7 OPTIMIZES ITS STRATEGIC MARKETING FOR 2020 USING A REVISED ABM STRATEGY

DECK 7 | February 04, 2020

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Being one of the best lead-gen service providers in San Diego, California, DECK 7 is more data-focused than ever. The brand has optimized its strategic marketing approach by scaling ABM in a number of effective ways. By combining its time-tested ABM framework with a strong data-driven approach, DECK 7 is empowering numerous brands in maximizing growth and driving actionable results. DECK 7’s ABM prowess is defined by its skilled team members and their advanced approach to B2B market...

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ACCOUNT-BASED DATA

ACCOUNT-BASED WEB AND CONTENT EXPERIENCES SOFTWARE MARKET COULD SET NEW GROWTH TRENDS | DEMANDBASE, SIGSTR, UBERFLIP, PUREB2B

HTF Market Intelligence Consulting | July 19, 2021

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The most recent study on “Global Account-Based Web and Content Experiences Software Report 2021” provided by HTF MI includes a thorough examination of the geographical environment, industry size, and revenue projection of the organisation. Furthermore, the research covers the hurdles obstructing market growth as well as the expansion strategies utilised by leading firms in the "Market." Moving on, the Market business intelligence research includes segmentatio...

Read More

CORE ABM

Momentum | July 05, 2021

news image

ACCOUNT-BASED MARKETING PIONEERS, MOMENTUM AND ITSMA BAND TOGETHER, PROVIDING IN-DEPTH KNOWLEDGE TO DRIVE ACCOUNT-BASED SOLUTIONS

The agreement establishes a world-class growth consulting offering, combining a decade of Momentum's experience expanding market share for major organisations with 25 years of ITSMA's role as a source of thought leadership, community, and hands-on knowledge for B2B marketing experts. Clients will be able to handle their most strategic go-to-market concerns and tap into a unique set of competencies as a result of the merger of both firms: Unrivaled ABM...

Read More

TechTarget | September 09, 2020

news image

TECHTARGET LAUNCHES PROSPECT-LEVEL INTENT™ TO DRAMATICALLY ACCELERATE TECHNOLOGY MARKETING AND SALES ENGAGEMENTS

TechTarget, Inc. the global leader in B2B technology purchase intent data and services today announced the release of major new updates to its IT Deal Alert Priority Engine TM platform that significantly increase sales and marketing teams’ abilities to achieve success. This new release focuses on Prospect-Level Intent TM data, unique in the industry, that enhances understanding of individual prospects based on their research, engagement and buying team associations. These enhancements allo...

Read More

DECK 7 | February 04, 2020

news image

DECK 7 OPTIMIZES ITS STRATEGIC MARKETING FOR 2020 USING A REVISED ABM STRATEGY

Being one of the best lead-gen service providers in San Diego, California, DECK 7 is more data-focused than ever. The brand has optimized its strategic marketing approach by scaling ABM in a number of effective ways. By combining its time-tested ABM framework with a strong data-driven approach, DECK 7 is empowering numerous brands in maximizing growth and driving actionable results. DECK 7’s ABM prowess is defined by its skilled team members and their advanced approach to B2B market...

Read More

ACCOUNT-BASED DATA

HTF Market Intelligence Consulting | July 19, 2021

news image

ACCOUNT-BASED WEB AND CONTENT EXPERIENCES SOFTWARE MARKET COULD SET NEW GROWTH TRENDS | DEMANDBASE, SIGSTR, UBERFLIP, PUREB2B

The most recent study on “Global Account-Based Web and Content Experiences Software Report 2021” provided by HTF MI includes a thorough examination of the geographical environment, industry size, and revenue projection of the organisation. Furthermore, the research covers the hurdles obstructing market growth as well as the expansion strategies utilised by leading firms in the "Market." Moving on, the Market business intelligence research includes segmentatio...

Read More