B2BTech Leads LLC

Account Based Data

Sprinklr | September 18, 2023

Sprinklr, a leading unified customer experience management (Unified-CXM) solutions provider, has unveiled its latest platform release, version 18.8. This significant update integrates Sprinklr's AI+ platform with Google Cloud's Vertex AI and OpenAI's GPT models, making it accessible to all customers. Release 18.8 boasts over 700 new features and enhancements across four essential product suites...

Core ABM

Madison Logic | January 14, 2022

Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced that it has received its highest Critical Capabilities score for Orchestration of Display Advertising, with the highest category score evaluated in the Gartner Critical Capabilities 2022 Report, and it has been positioned by Gartner as a Challenger in the Magic Quadrant 2022 Report based on completeness of vision and ability to execute. Clients have reported Madison Logic's abilit...

Account Based Analytics

Harte Hanks | June 01, 2022

On May 31, Harte Hanks, a leading global customer experience company, announced that a leading employee screening services company had been awarded a new business assignment. Harte Hanks will provide a wide scope of B2B sales and marketing support services. A strong track record of providing exceptional support and easy integration with B2B sales operations made Harte Hanks the first choice for the program. The new relationship manager for this compliance-driven com...

Account Based Data

Momentum ITSMA | September 13, 2023

Momentum ITSMA has announced the launch of its new book, 'The ABM Effect: How to Win, Retain, and Grow Your Most Valuable Clients.' The company's ABM Benchmark Report, created in partnership with The ABM Leadership Alliance, aims to achieve a 55% annual growth in account revenues. The reader will explore strategies for establishing trust, leveraging customer insights, and creating a personalized value proposition that truly resonates with ...