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EVENTS

MARKETING ANALYTICS SUMMIT
MARKETING ANALYTICS SUMMIT
October 20-21, 2020
Multiply your skills with the latest thinking, developments, and most current examples of data enriched marketing. Whether you are an analyst or one who relies on analytics to excel in marketing, MAS is here to help YOU evolve as a professional. Peers and experts clarify how digital analytics, custo...

The Northern Ireland Social Media & Marketing Show 2020
THE NORTHERN IRELAND SOCIAL MEDIA & MARKETING SHOW 2020
November 03-03, 2020
This is a unique chance to meet, listen to and learn from the brightest minds in business across the province and beyond. Attending the event is completely free of charge so book your ticket today. There are two dedicated seminar areas with free sessions running all day as well as unlimited access t...

SHARESHARESHARE
BCV is the premier full-service social media provider in the hospitality industry. Our social media experts have developed proprietary services, methodologies, and tools to continually create significant value for clients.
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RELATED NEWS


If they’re looking for something to put on my tombstone after I’m gone, they could use this: “He was LinkedIn’s 137,277th member.” Some 433 million members later, the professional networking site is the talk of the technology world this week, thanks to its purchase by Microsoft for a whopping $26.2 billion......
ABOVETHELAW
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I have written a number of articles about machine learning recently for Marketing Week and Econsultancy. The current ‘AI summer’ is of course generating a lot of column inches in the mainstream media, too.This interest is fuelled by consumer tech – if you were to play word association, ‘AI’ might be followed by ‘Alexa’ or ‘self-driving cars’ – as well as bullish claims about the potential of deep learning in medicine.As marketers we sho...
MARKETING WEEK
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The idea of account-based marketing (ABM), treating B2B customers as individual marketing targets, has been around for a while. Technology has made it more practical approach in recent years, but a new survey reveals there are still factors holding back its use. Business insights firm Avention has carried out a survey of 100 B2B sales and marketing practitioners about their use of ABM techniques and strategies. While more than 90 per cent of those surveyed believe ABM is relevant to their busine...
ITPROPORTAL
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RollWorks new account scoring capabilities expand upon the company’s account-based platform and identification solution. The account scoring feature is designed to enable account-based sales and marketing teams to score and prioritize target account lists using a predictive machine learning model, which is positioned to score accounts based on firmographic and technographic fit characteristics...
ROLLWORKS
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A targeted roadside advertising project for digital signage using big data and deep learning just launched in Tokyo, Japan, by US smart data storage company Cloudian will focus on vehicle recognition and the ability to present relevant display ads by vehicle make and model......
ITSINTERNATIONAL
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Strong reporting is an incredibly valuable communication tool—no matter your industry. It helps you distill information and present it effectively, and it provides the transparency that supports a happier company culture.But reporting can serve an important purpose beyond communicating with your clients or your department. It can become interesting content that expands your reach, showcases your brand personality, and provides genuine value to people. If you’re looking for new conten...
BUSINESS 2 COMMUNITY
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EVENTS

MARKETING ANALYTICS SUMMIT
MARKETING ANALYTICS SUMMIT
October 20-21, 2020
Multiply your skills with the latest thinking, developments, and most current examples of data enriched marketing. Whether you are an analyst or one who relies on analytics to excel in marketing, MAS is here to help YOU evolve as a professional. Peers and experts clarify how digital analytics, custo...

The Northern Ireland Social Media & Marketing Show 2020
THE NORTHERN IRELAND SOCIAL MEDIA & MARKETING SHOW 2020
November 03-03, 2020
This is a unique chance to meet, listen to and learn from the brightest minds in business across the province and beyond. Attending the event is completely free of charge so book your ticket today. There are two dedicated seminar areas with free sessions running all day as well as unlimited access t...