Beasley Direct and Online Marketing

ABM Accounts

Agent3 | December 10, 2021

Agent3, the leading global end-to-end Account-Based Marketing (ABM) provider, has hired former Forrester VP, Principal Analyst, Alisa Groocock, as VP to strengthen its consultancy proposition and help drive marketing success for key global accounts. In her new role, Alisa will work closely with key clients in the business technology space to advise on ABM and demand generation best practice, strategies and programs. With marketing and sales organizations seeking to modernize, cent...

KickFire | August 06, 2020

KickFire®, the leader in IP address intelligence and company identification technology, announces its availability on the Adobe Exchange App Marketplace and newest Adobe Launch extension release. KickFire, an Innovate partner in the Adobe Exchange partner program, advanced its Adobe Experience Cloud integration with its latest Adobe Launch extension release. Teams utilizing KickFire’s extension can now see the exact companies visiting their website along with valuable account-level dat...

Account Based Advertising

Demandbase | March 16, 2022

Demandbase, the Smarter GTM™ company for B2B brands, today announces it has joined the World Wide Web Consortium (W3C), the international community that works to lead the web to its fullest potential. As the only Account-Based Experience (ABX) member, Demandbase will be part of the working group and standards organization, Demandbase will take part in helping to define the protocols and guidelines that ensure the long-term growth of the web. Even more specifically, the company will lend it...

Buyer Intent Data

6sense | September 15, 2023

6sense is pleased to announce that its 6sense Revenue AI has been recognized as a leader across eight sales and marketing categories in the G2 Fall 2023 Grid Reports. The G2 Fall 2023 Grid Reports rely on assessments of customer satisfaction, a product's presence within its category, and feedback from customers' reviews. In total, 6sense receives 85 total badges, including 21 leader badges. Read More