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Account Based Analytics

TERMINUS LAUNCHES NEW ABM CERTIFICATION

Terminus | March 09, 2022

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On March 8, Terminus announced a new ABM course and certification program titled ‘The Account-Based Strategy Certification: Fundamentals’. The program is designed to assist B2B marketers in creating strategic ABM roadmaps. It will enable go-to-market teams to build a business case for ABM, confidently implement their first ABM program, or scale and improve their existing ABM program. “Every day, we come across experienced marketers who say they have...

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ABM Accounts

INTENTSIFY LAUNCHES NEW, ENHANCED WEBSITE

Intentsify | May 23, 2022

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Intentsify, the Intelligence Activation Platform and Demand Activation Programs provider, today announced the launch of its brand-new website, designed to streamline and enrich the site visitor experience. “We’re thrilled to announce the launch of the completely redesigned Intentsify website. The new site aims to serve every web visitor, whether they’re in the market for buyer and account intent data, advanced intelligence activation tools, demand g...

Read More

Account Based Execution

NEWEST CONTENTGINE "TOP 5 IN 15" VIDEOCAST ANALYZES MOST POPULAR CONTENT FOR SOFTWARE-DEFINED WIDE AREA NETWORKING

Contentgine | April 23, 2022

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Contentgine®, the world leader in content-based marketing, today released its latest "Top 5 in 15" video episode, featuring the most popular software- defined wide area networking (SD-WAN) content analyzed by its Content Indication Platform (CIP). Exploring its vast business-to-business (B2B) library, syndicated by its Perpetual Engine®, Contentgine's CIP examined content consumption across more than 600 SD-WAN assets to determine the category leaders. ...

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ABM Accounts

GOLDCAST CLOSES $28M SERIES A, CONTINUES EXPANDING TO EMPOWER B2B MARKETERS TO TURN EVENTS INTO REVENUE

Goldcast | August 26, 2022

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Goldcast, the purpose-built platform for B2B field and event marketers to host interactive virtual and hybrid events, today announced the closing of a $28 million Series A funding round led by WestBridge Capital with participation from Unusual Ventures. Sumir Chadha, Co-founder of WestBridge will join the board. Following a $10 million seed funding round led by Unusual Ventures earlier this year, this brings the company's total funding raised to $40 million. This latest fundraise will be use...

Read More
news image

Account Based Analytics

TERMINUS LAUNCHES NEW ABM CERTIFICATION

Terminus | March 09, 2022

On March 8, Terminus announced a new ABM course and certification program titled ‘The Account-Based Strategy Certification: Fundamentals’. The program is designed to assist B2B marketers in creating strategic ABM roadmaps. It will enable go-to-market teams to build a business case for ABM, confidently implement their first ABM program, or scale and improve their existing ABM program. “Every day, we come across experienced marketers who say they have...

Read More
news image

ABM Accounts

INTENTSIFY LAUNCHES NEW, ENHANCED WEBSITE

Intentsify | May 23, 2022

Intentsify, the Intelligence Activation Platform and Demand Activation Programs provider, today announced the launch of its brand-new website, designed to streamline and enrich the site visitor experience. “We’re thrilled to announce the launch of the completely redesigned Intentsify website. The new site aims to serve every web visitor, whether they’re in the market for buyer and account intent data, advanced intelligence activation tools, demand g...

Read More
news image

Account Based Execution

NEWEST CONTENTGINE "TOP 5 IN 15" VIDEOCAST ANALYZES MOST POPULAR CONTENT FOR SOFTWARE-DEFINED WIDE AREA NETWORKING

Contentgine | April 23, 2022

Contentgine®, the world leader in content-based marketing, today released its latest "Top 5 in 15" video episode, featuring the most popular software- defined wide area networking (SD-WAN) content analyzed by its Content Indication Platform (CIP). Exploring its vast business-to-business (B2B) library, syndicated by its Perpetual Engine®, Contentgine's CIP examined content consumption across more than 600 SD-WAN assets to determine the category leaders. ...

Read More
news image

ABM Accounts

GOLDCAST CLOSES $28M SERIES A, CONTINUES EXPANDING TO EMPOWER B2B MARKETERS TO TURN EVENTS INTO REVENUE

Goldcast | August 26, 2022

Goldcast, the purpose-built platform for B2B field and event marketers to host interactive virtual and hybrid events, today announced the closing of a $28 million Series A funding round led by WestBridge Capital with participation from Unusual Ventures. Sumir Chadha, Co-founder of WestBridge will join the board. Following a $10 million seed funding round led by Unusual Ventures earlier this year, this brings the company's total funding raised to $40 million. This latest fundraise will be use...

Read More