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EVENTS

B2B MARKETING LEADERS FORUM MELBOURNE 2019
B2B MARKETING LEADERS FORUM MELBOURNE 2019
November 19-19, 2019
400 B2B marketers gather every year in Sydney in May at APAC’s largest conference for B2B marketers and finally, in November last year we brought the Forum to Melbourne (because so many of you asked us too). At Melbourne’s 2nd annual B2B marketing conference it’s your chance to lea...

Brand Management
BRAND MANAGEMENT
November 20-20, 2019
To see how ANA committees are truly a benefit that makes a difference for our members, here are just a few testimonials from committee members: "The ANA Committee meetings are a great way to learn what challenges other marketers are facing and to debate new ideas and solutions to the issues we ...

BlueGreen Digital

BlueGreen Digital is your premier digital marketing agency serving the needs of small to mid-sized software and technology companies all around the globe. Proudly headquartered in Atlanta, GA, USA, BlueGreen Digital serves the needs of customers in any timezone.

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Microsoft on Thursday unveiled Custom Audiences on Bing Ads, giving marketers the ability to integrate their brand's first-party data through a data management platform (DMP). Rob Wilk, VP, head of North America Search at Microsoft Bing, unveiled the news at the MediaPost Search Insider Summit. "The product will go into pilot in about four weeks," he said. Adobe is the first Bing Ads partner for Custom Audiences. Other partners will be announced soon....

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Dentsu Aegis Network has acquired San Francisco-based B2B digital media and marketing agency DWA. Terms weren’t disclosed. The newly acquired agency will be aligned with DAN’s data-driven marketing shop Merkle to help boost its B2B capabilities. It will be branded “DWA, a Merkle company.” The deal is the latest addition to DAN’s growing corral of B2B shops, following the acquisition of gyro last year and BAND in 2015. DWA capabilities include programmatic, search, s...
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Raviv Turner is Co-Founder and CEO at CaliberMind. On this episode, he and I discuss the challenges B2B marketers face in understanding the lengthy buyer’s journey. It’s long, it’s complex, there are more people involved, and there is a ton of data spread across both structured and unstructured sources.Raviv’s career path includes being an entrepreneur, a product designer, a marketing technologist, and a Former Israel Signal Intelligence Community Of...

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EVENTS

B2B MARKETING LEADERS FORUM MELBOURNE 2019
B2B MARKETING LEADERS FORUM MELBOURNE 2019
November 19-19, 2019
400 B2B marketers gather every year in Sydney in May at APAC’s largest conference for B2B marketers and finally, in November last year we brought the Forum to Melbourne (because so many of you asked us too). At Melbourne’s 2nd annual B2B marketing conference it’s your chance to lea...

Brand Management
BRAND MANAGEMENT
November 20-20, 2019
To see how ANA committees are truly a benefit that makes a difference for our members, here are just a few testimonials from committee members: "The ANA Committee meetings are a great way to learn what challenges other marketers are facing and to debate new ideas and solutions to the issues we ...