Bonfire Effect

CORE ABM

Demand Gen Report | April 07, 2021

According to new studies, as more B2B marketers experiment with account-based marketing (ABM), they are allocating more of their budget to this technique. (Demand Gen recently published “The 2021 Demand Generation Benchmark Study,” which revealed that for the majority of B2B marketers (61%), ABM has seen higher budget prioritization in the last year. In terms of engagement, webinars (53%) have proven to be the most successful for B2B marketers work...

6sense | July 15, 2020

Latané Conant, chief market officer at 6sense, today announced “No Forms. No Spam. No Cold Calls.,” a book that provides a new paradigm of account-based sales and marketing. Available nationwide on July 22 at retailers like Amazon, Books-A-Million and Barnes & Noble, “No Forms. No Spam. No Cold Calls.,” is both Conant’s and 6sense’s collective knowledge and industry expertise on modern marketing strategy and the tactics to make them happen. Intended...

DECK 7 | February 04, 2020

Being one of the best lead-gen service providers in San Diego, California, DECK 7 is more data-focused than ever. The brand has optimized its strategic marketing approach by scaling ABM in a number of effective ways. By combining its time-tested ABM framework with a strong data-driven approach, DECK 7 is empowering numerous brands in maximizing growth and driving actionable results. DECK 7’s ABM prowess is defined by its skilled team members and their advanced approach to B2B market...

ACCOUNT-BASED ANALYTICS

Market Growth Insight | March 19, 2021

The research report includes the size of the worldwide Account-Based Marketing (ABM) Software market for the base year 2020 and the forecast in the range of 2021 and 2026. Market esteem has been esteemed thinking about the key application and territorial segments, and market share, while the conjecture for every product type and application segment has been effectively conveyed for the worldwide and nearby markets. The report gives sagacious data – how customers can improve ...