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EVENTS

The Northern Ireland Social Media & Marketing Show 2020
THE NORTHERN IRELAND SOCIAL MEDIA & MARKETING SHOW 2020
November 03-03, 2020
This is a unique chance to meet, listen to and learn from the brightest minds in business across the province and beyond. Attending the event is completely free of charge so book your ticket today. There are two dedicated seminar areas with free sessions running all day as well as unlimited access t...

B2B FORUM 2020
B2B FORUM 2020
November 03-06, 2020
MarketingProfs B2B Forum is more than just a quirky (not-so-little) conference. It’s the place where leaders, innovators, and people who make things happen gather to learn about the latest in B2B marketing and share the secrets to success. (Plus, creative networking, shenanigans, and marketers...

Brown McQueen

SHARESHARESHARE
Brown McQueen is a marketing house for hyper growth technology companies, scaling from $5-50m in ARR.BMQ specializes in B2B small and medium-sized enterprises as a virtual CMO to maximize an existing marketing team’s performance or as a fully outsourced operation that makes complex organizations more innovative, agile, and driven toward growth. BMQ helps companies scale the marketing organization to lead field, digital and account-based marketing, branding, content marketing, and lead generation initiatives across multiple platforms.
SHARESHARESHARE

RELATED NEWS


Act-On Software, the leading provider of adaptive marketing automation for fast-growing businesses, today shared findings from the State of B2B Marketing Automation study it commissioned Econsultancy to do that surveyed more than 350 B2B marketing professionals in North America and Europe. The study reveals a correlation between marketing automation investment and business performance. Leaders1 are 24 percent more likely than their peers to say they are currently using marketing automation, and ...
BUSINESS WIRE
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In the B-to-B arena, account-based marketing (ABM) could be the answer. Chris Golec founded Demandbase, an ABM enablement technology company, in 2006 with the goal to dramatically change the way B-to-B organizations do business by using network IP mapping to help marketers reach the full panel of stakeholders at prospective client businesses. He’s been talking up the benefits of ABM for years but says the method is finally just catching fire....
AMERICAN MARKETING ASSOCIATION
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The global account-based marketing (ABM) market is prognosticated to ride on certain positive factors such as improved customer lifetime value to increase its growth. Vendors operating in the global ABM market could bank on the rise of social advertising and social media and need to concentrate on the right audience. However, inaccuracies in datasets and reluctance to move beyond conventional sales practices are foreseen to hamper the demand in the global ABM market. On the other hand, data coll...
OPENPR
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The research explored what makes a demand generation process effective. Interestingly, four of the top five barriers to achieving revenue objectives are associated with the top of the funnel. As a result, marketers who focus on data accuracy and use predictive marketing typically have a more effective demand generation process," Gregorio explained. Not surprisingly, the report also found that data was key to demand gen success with 80% of marketers reporting “ineffective” demand gen processes a...
MARKETING DIVE
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"Account Based Marketing. Perhaps you’ve heard of it Okay, just kidding: ABM gets just slightly less attention than Donald Trump and arguably generates a similar amount of confusion. Many of the industry vendors are addressing that problem (the confusion, not Trump) by working together in the Account Based Marketing Consortium which, among other things, has published an excellent survey and nifty six-level functional framework. "...
CUSTOMERTHINK.COM
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If they’re looking for something to put on my tombstone after I’m gone, they could use this: “He was LinkedIn’s 137,277th member.” Some 433 million members later, the professional networking site is the talk of the technology world this week, thanks to its purchase by Microsoft for a whopping $26.2 billion......
ABOVETHELAW
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EVENTS

The Northern Ireland Social Media & Marketing Show 2020
THE NORTHERN IRELAND SOCIAL MEDIA & MARKETING SHOW 2020
November 03-03, 2020
This is a unique chance to meet, listen to and learn from the brightest minds in business across the province and beyond. Attending the event is completely free of charge so book your ticket today. There are two dedicated seminar areas with free sessions running all day as well as unlimited access t...

B2B FORUM 2020
B2B FORUM 2020
November 03-06, 2020
MarketingProfs B2B Forum is more than just a quirky (not-so-little) conference. It’s the place where leaders, innovators, and people who make things happen gather to learn about the latest in B2B marketing and share the secrets to success. (Plus, creative networking, shenanigans, and marketers...