CG Life

cglife.com

CG Life is an integrated marketing communications agency focused on life science and healthcare. We work with biotech, medical device, pharmaceutical, chemical, and tools/instrumentation companies of all sizes around the globe. We develop winning strategies and campaigns that build brands and generate growth. We love science. We understand science. And, we know how to effectively reach the scientific, clinical, medical, and business communities that matter.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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CORE ABM

BC PARTNERS SIGNS UP TO ACQUIRE MADISON LOGIC TO DRIVE GROWTH

Madison Logic | January 02, 2023

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International investment firm BC Partners has signed an agreement to acquire a majority stake in Madison Logic, a global leader in account-based marketing (ABM). BC Partners’ acquisition of Madison Logic gives the firm access to over 4,000 customers in more than 75 countries, including some of the world’s leading brands. BC Partners' position as a leader in global marketing is strengthened by the acquisition, which lets them offer their clients a full set of solutions that ...

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ACCOUNT BASED DATA

ROLLWORKS' NEW INTEGRATED CAPABILITIES PROVIDE DEEPER INSIGHTS INTO THE ACCOUNT BUYING JOURNEY FOR THE HIGHEST RETURN ON ABM INVESTMENT

RollWorks | October 08, 2021

news image

RollWorks, a division of NextRoll, today announced the availability of Journey Events, and new enhancements to Journey Stages; integrated capabilities in the RollWorks Account-Based Platform that provide B2B marketing and sales teams insights into how their combined go-to-market activities impact account progression and which activities are most efficient at driving accounts to the next stage in the buying journey. ABM has quickly become table stakes in B2B marketing, yet marketer...

Read More

ACCOUNT BASED DATA

MEDALLIA ANNOUNCES PARTNERSHIP WITH ARNOLD P. GOLD FOUNDATION AS A GOLD CORPORATE COUNCIL MEMBER

Medallia | August 02, 2022

news image

Medallia, Inc., the global leader in customer and employee experience, today announced its partnership with The Arnold P. Gold Foundation as a Gold Corporate Council Member. The Gold Foundation champions humanism in healthcare, which it defines as compassionate, collaborative, and scientifically excellent care. The Gold Corporate Council is an exclusive group formed in 2017 to advance the Gold Foundation’s mission of creating systems and cultures that support humanistic care...

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ABM ACCOUNTS

DIALECTICA LAUNCHES B2B SURVEYS SERVICE IN THE AMERICAS TO MEET DEMAND FOR REAL-TIME, INFORMED DECISION MAKING

Dialectica | July 18, 2022

news image

Dialectica, an information services company with offices in Montreal and Vancouver among other international locations, today announces the launch of B2B Surveys, a new service that enhances its comprehensive portfolio of bespoke insights services. B2B Surveys enables business and investment professionals – including the world’s leading consulting, hedge fund, and private equity firms – to gather proprietary quantitative insights using research methods that have historically be...

Read More
news image

CORE ABM

BC PARTNERS SIGNS UP TO ACQUIRE MADISON LOGIC TO DRIVE GROWTH

Madison Logic | January 02, 2023

International investment firm BC Partners has signed an agreement to acquire a majority stake in Madison Logic, a global leader in account-based marketing (ABM). BC Partners’ acquisition of Madison Logic gives the firm access to over 4,000 customers in more than 75 countries, including some of the world’s leading brands. BC Partners' position as a leader in global marketing is strengthened by the acquisition, which lets them offer their clients a full set of solutions that ...

Read More
news image

ACCOUNT BASED DATA

ROLLWORKS' NEW INTEGRATED CAPABILITIES PROVIDE DEEPER INSIGHTS INTO THE ACCOUNT BUYING JOURNEY FOR THE HIGHEST RETURN ON ABM INVESTMENT

RollWorks | October 08, 2021

RollWorks, a division of NextRoll, today announced the availability of Journey Events, and new enhancements to Journey Stages; integrated capabilities in the RollWorks Account-Based Platform that provide B2B marketing and sales teams insights into how their combined go-to-market activities impact account progression and which activities are most efficient at driving accounts to the next stage in the buying journey. ABM has quickly become table stakes in B2B marketing, yet marketer...

Read More
news image

ACCOUNT BASED DATA

MEDALLIA ANNOUNCES PARTNERSHIP WITH ARNOLD P. GOLD FOUNDATION AS A GOLD CORPORATE COUNCIL MEMBER

Medallia | August 02, 2022

Medallia, Inc., the global leader in customer and employee experience, today announced its partnership with The Arnold P. Gold Foundation as a Gold Corporate Council Member. The Gold Foundation champions humanism in healthcare, which it defines as compassionate, collaborative, and scientifically excellent care. The Gold Corporate Council is an exclusive group formed in 2017 to advance the Gold Foundation’s mission of creating systems and cultures that support humanistic care...

Read More
news image

ABM ACCOUNTS

DIALECTICA LAUNCHES B2B SURVEYS SERVICE IN THE AMERICAS TO MEET DEMAND FOR REAL-TIME, INFORMED DECISION MAKING

Dialectica | July 18, 2022

Dialectica, an information services company with offices in Montreal and Vancouver among other international locations, today announces the launch of B2B Surveys, a new service that enhances its comprehensive portfolio of bespoke insights services. B2B Surveys enables business and investment professionals – including the world’s leading consulting, hedge fund, and private equity firms – to gather proprietary quantitative insights using research methods that have historically be...

Read More