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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
ACCOUNT BASED ANALYTICS
Metadata | February 07, 2022
On February 2, Metadata.io announced that they had received two new patents from The United States Patent and Trademark Office (USPTO) for their marketing technology that automates mundane but critical B2B marketing tasks. Metadata.io is the first demand generation platform for B2B marketers. It helps B2B marketers build highly targeted audiences across different channels.
The platform launched a high volume of campaign experiments and optimizes the ones that drive efficient reven...
ACCOUNT BASED DATA
Folloze, Hunter & Bard | June 27, 2022
Folloze and Hunter & Bard, a leading account-based marketing (ABM) agency, announced a partnership today that will bundle the Folloze B2B Buyer Experience Platform with Hunter & Bard’s extensive ABM services. Hunter & Bard will join the Folloze as a Service Technology (FaaST) program, bringing data-driven marketing engagement, personalization and turnkey campaign activation to the agency’s clients that need ABM expertise and deployment.
NetLine | May 07, 2020
The content-centric company brings its permission-based, first-party data perspective to help businesses drive pipeline via account-based marketing initiatives.
ABM Leadership Alliance was created to help market...
ACCOUNT BASED EXECUTION
Skydeo | January 19, 2022
Skydeo, a leading provider of audience targeting services, has launched *AccountsGraph B2B audience segments for account-based advertising on CTV, social and programmatic platforms.
“AccountsGraph audiences are a major step forward for B2B advertisers and Account Based Marketing (ABM)”, said Brad Brown, Managing Partner (emeritus) from McKinsey & Co., “Skydeo’s unique combination of B2B data with broad reaching mobile-first consumer data provides market...
BUYER INTENT DATA
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