WELCOME TO The ACCOUNT BASED MARKETING REPORT
Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
BUYER INTENT DATA
PathFactory, 6sense | September 08, 2021
Today PathFactory and 6sense announced they are strengthening their integration to incorporate PathFactory’s content intelligence into 6sense’s intent data to give B2B marketers access to smarter predictive models.
This new bi-directional, closed-loop integration passes first-party content signals from PathFactory into 6sense, enhancing 6sense’s AI-powered model to provide deep buyer insights, enable advanced segmentation, and create more personalized customer ex...
ABM Leadership Alliance, ITSMA | January 15, 2021
ABM Leadership Alliance, the association of organizations driving the marketing business with ABM bits of knowledge and assets, today declares key discoveries from its 2020 ABM research study. Led in association with ITSMA, "Rethinking ABM for the Next Opportunity" is the fourth yearly ABM benchmark concentrate from the two associations. The current year's report depends on review data from in excess of 400 advertisers at B2B technology and business administrations organizations, f...
Demand Science | May 21, 2021
Demand Science, providing a worldwide Revenue Intelligence Platform with a data-centric, innovative B2B product and solution set that delivers growth for over thousand of the world's largest software, technology, and B2B services companies, today announced the acquisition of TrustedOut, SAS, a content intelligence platform utilizing AI (AI) to enable global, content and data aggregation. Based in Paris, France, TrustedOut adds leading edge intent, content, and market intelligence technology ...
Nexa | June 21, 2020
Nexa, a business growth agency with offices in Dubai, Manchester and New York, has acquired a stake in UAE-based outbound lead generation specialist Pipeline Business Growth Services (Pipeline), creating a partnership that will help enterprise clients source sales qualified leads.
This strategic investment by Nexa into Pipeline will create a unique service offering allowing enterprise companies to outsource their entire lead generation process. By pooling the expertise of both businesses,...
Keep me plugged in with the best
Join thousands of your peers and receive our weekly newsletter with the latest news, industry events, customer insights, and market intelligence.
Put your news, events, company, and promotional content in front of thousands of your peers and potential customers.
Not a member yet? Not a problem, Sign Up
Sign up to contribute and publish your news, events, brand, and content with the community for FREE