Collinson

Belkins
Collinson is a global leader in loyalty and benefits. We use our expertise and products to craft customer experiences which enable some of the world’s best known brands to acquire, engage and retain the most demanding and choice-rich customers. We are the trusted partner behind many of the world’s leading financial services, airline, hotel and retail brand’s loyalty initiatives, customer benefits and reward programmes. Our solutions drive more profitable customer relationships, enrich their travel experiences, protect what matters and assist in times of need.

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6sense | July 27, 2020

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6sense, an account-based orchestration platform, has launched a Native Retargeting solution designed to enable customers to programmatically serve display ads to all website visitors or visitors from target accounts. Native Retargeting uses 6sense’s integrated intent network, account identification capabilities and AI-driven predictions to help users identify, prioritize and engage visitors who fit a company’s ideal customer profile, automatically tailoring ads to cater to the...

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ACCOUNT-BASED EXECUTION

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Traditional ABM zeroed in on distinguishing important accounts and endeavoring to connect with them, whether or not everything looked good or on the off chance that they were keen on hearing from the merchant by any means. While now and again powerful, this made a poor experience for purchasers who need to draw in with merchants on their own terms and on their own schedule. What's more, as the name Account-Based Marketing infers, these early endeavors to be account-based didn't adequatel...

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xiQ, Inc. | March 18, 2020

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6sense | July 27, 2020

news image

6SENSE UNVEILS NATIVE RETARGETING SOLUTION FOR ACCOUNT-BASED ADS

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Gartner | April 03, 2020

news image

GARTNER NAMES CONTENT MARKETING LEADERS, APPSFLYER NAMES SVP AND OTHER NEWS

Gartner has named its leaders for its Magic Quadrant for Content Marketing Platforms. Released March 23, Gartner named NewsCred, Sprinklr, Contently and Percolate as leaders. Gartner report authors Nicole Greene and Laurel Erickson reported that in two years content marketers “will produce more than 30% of their digital content with the aid of artificial intelligence (AI) content-generation techniques, increasing productivity and advertising effectiveness but also disrupting the creative p...

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Demandbase | March 18, 2021

news image

DEMANDBASE ANNOUNCES ACCOUNT-BASED EXPERIENCE AS FUTURE OF ACCOUNT-BASED MARKETING

Traditional ABM zeroed in on distinguishing important accounts and endeavoring to connect with them, whether or not everything looked good or on the off chance that they were keen on hearing from the merchant by any means. While now and again powerful, this made a poor experience for purchasers who need to draw in with merchants on their own terms and on their own schedule. What's more, as the name Account-Based Marketing infers, these early endeavors to be account-based didn't adequatel...

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xiQ, Inc. | March 18, 2020

news image

XIQ LAUNCHES WORKBENCH - THE NO. 1 AI-DRIVEN B2B MARKETING PLATFORM

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C-Suite On Deck

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us