Collinson

ZoomInfo | April 09, 2020

ZoomInfo, the global leader in go-to-market (GTM) intelligence solutions, today announced the launch of ZoomInfo Intent, a new, B2B-specific solution that leverages proprietary machine learning technology to shed light on purchasing signals for marketing and sales professionals. ZoomInfo Intent pinpoints what prospects and customers to engage with and when—enabling go-to-market teams to get in front of existing prospects earlier in the sales cycle, identify new leads based on buying signal...

ACCOUNT BASED EXECUTION

RollWorks | May 05, 2021

RollWorks, a NextRoll subsidiary, today announced Journey Stages, a new feature in the RollWorks Account-Based Platform that provides B2B marketing and sales teams with greater insight into the effect of go-to-market practices on account progress. Journey Stages assists teams of all sizes in determining where their accounts are in their buying journey, activating stage-specific multi-channel campaigns as required, and measuring the success of their ABM services. Journey Stages is the first in a ...

ACCOUNT BASED DATA

Inpixon | April 19, 2022

Inpixon® (Nasdaq: INPX), the Indoor Intelligence® company, today announced the rebranding of its CXApp products and the launch of a new Enterprise Apps section on Inpixon's corporate website, www.inpixon.com. Next month will mark the 1-year anniversary of Inpixon's acquisition of The CXApp, a leading smart workplace app and hybrid events solution provider. It has been a productive year with numerous accomplishments building a foundation for growth, including:...

CORE ABM

Integrate | November 16, 2022

Integrate, the leader in B2B Precision Demand Marketing (PDM), today announced new product features that enable marketers to be more precise and powerful in their account based marketing (ABM) strategies. The new features in Integrate’s Demand Acceleration Platform include Account Profiles, Target Account list import, and Target Account list optimization, which provide greater insight into cross-channel campaign performance by account, automates target account lists from various sources, a...