WELCOME TO The ABM REPORT
Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
ACCOUNT BASED ANALYTICS
Demandbase | June 22, 2022
, Demandbase announced that it was named the 6th Best Place to Work in the Bay Area for 2022 by Fortune magazine. This award is based on employee feedback, in which 97% of Demandbase’s employees said it’s a great place to work compared to the 57% of employees in a typical U.s company.
"We're delighted to be on this meaningful list because our team members are our top priority," says Gabe Rogol, chief executive officer at Demandbase. "Since 2020, we...
BUYER INTENT DATA
Bombora | May 19, 2021
This week's intent data serves as a timely reminder: content reigns high! As calculated by Bombora Company Surge, “demand generation” and “content marketing” remain high areas of focus for brands, maintaining their upward trend since January (R). B2B International's recent report backs this up, showing that demand generation is the top marketing priority for B2B companies.
Intent data for retargeting – in this case, "social retargeting&qu...
RollWorks | September 16, 2022
RollWorks, the account-based marketing (ABM) platform and division of NextRoll, today made it even easier for anyone to start their ABM journey. In partnership with Bombora and Sendoso, the company launched the RollWorks ABM Play Generator, an intuitive but easy to use, free tool that gives anyone actionable ABM plays, personalized for their individual business goals.
By answering five simple questions such as "What Primary Impact are you Looking to Make with ABM?," anyo...
Folloze | July 16, 2020
Folloze today announced it has joined the Microsoft ISV Connect program and signed a Business Applications agreement with Microsoft. Folloze also announced the release of Folloze ABM for Microsoft Dynamics 365 to support Account-Based Marketing for B2B companies. Folloze ABM for Microsoft Dynamics 365 is a powerful solution which combines Folloze’s Personalized Marketing Platform with the growing Dynamics 365 business application platform, designed for collaborative marketing and sales go-...
ACCOUNT BASED DATA
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