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Merkle | September 01, 2020
Merkle, a data-driven performance marketing agency, introduced its collective of five industry-leading B2B companies. Merkle B2B is a strategic integration designed to deliver B2B brand creation and activation on a global scale, allowing marketers to enable end-to-end business marketing solutions. The new agency will combine more than a thousand artists, data scientists, media gurus, technologists and innovators who have already served more than one hundred B2B clients....
CORE ABM
RollWorks | April 05, 2022
RollWorks, a division of NextRoll, today announced continued momentum as the account-based marketing (ABM) platform high-growth companies rely on to accelerate revenue. RollWorks has been identified as a Strong Performer in The Forrester New Wave™: Account-Based Marketing Platforms, Q1 2022, published in March by Forrester. The report states that "RollWorks has aligned with other high-quality, less expensive marketing technologies to distinguish itself as a feature-rich...
BUYER INTENT DATA
NetLine Corporation | March 31, 2022
Today, NetLine published its 2022 State of B2B Content Consumption and Demand Report for Marketers — a full-scale look into the platform's first-party content consumption and demand data from the previous 12 months. The company's annual report explores key insights from the content consumption behaviors of millions of B2B buyers, providing a data-backed foundation through which Marketers can guide their centric content demand generation marketing programs. NetLine...
Adroit Market Research | March 24, 2021
The Global Account-Based Market report provides a comprehensive quantitative and qualitative overview of various industry factors such as market size and volume, cost structure, supply chain and logistics, and capital. The data gathered from key market players, including retailers, manufacturers, producers, and consumers, is used to validate the Account-Based study review. The Account-Based market report includes both consumer and vendor perspectives, describing the symbiotic relationship and it...
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