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Demandbase | March 16, 2022
Demandbase, the Smarter GTM™ company for B2B brands, today announces it has joined the World Wide Web Consortium (W3C), the international community that works to lead the web to its fullest potential. As the only Account-Based Experience (ABX) member, Demandbase will be part of the working group and standards organization, Demandbase will take part in helping to define the protocols and guidelines that ensure the long-term growth of the web. Even more specifically, the company will lend it...
ACCOUNT BASED DATA
TechTarget, Archer Awards | September 13, 2022
TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B technology purchase intent data and marketing services, recognized exceptional technology marketing and sales leaders across Asia Pacific (APAC) in its 2022 Archer Awards. All the award recipients are running innovative digital marketing and sales programs across the region, all fueled by intent data. “Even at a time when some face-to-face activities have re-entered the marketing mix, thes...
CORE ABM
6sense | December 16, 2021
6sense, the market-leading account engagement platform, today announced it has been named a Leader across 11 categories in the G2 Winter 2022 Grid Report. The Leader designation signifies that 6sense has earned best-in-class ratings by verified customers for both customer satisfaction scores and market presence in each of the 11 categories. For the fifth consecutive reporting period, 6sense was named the number one Account-Based Advertising solution, based on receiving a high cust...
ABM ACCOUNTS
Qualified | August 31, 2021
Qualified, a conversational sales and marketing software provider, unveiled two new solutions designed to help users drive more conversations with key accounts by engaging them as they enter the users’ website. Qualified For Outbound is designed to assist sales teams with real-time website engagement, allowing sales reps to be notified when a prospect enters the website and start a conversation immediately for timely responses. The solution also integrates with sales engagem...
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