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CORE ABM

Madison Logic | December 22, 2021

Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced that it has been named a Leader in Marketing Account Intelligence by G2 for the third consecutive quarter. The ML Platform also received recognition in the G2 2022 Winter Reports as an Enterprise High Performer and for "Easiest to Do Business With." The G2 Winter 2022 reports highlight a major year for Madison Logic, which achieved record growth in revenue retention across e...

ABM ACCOUNTS

Merkle, LinkedIn, Madison Logic | February 02, 2021

Merkle B2B, a customer experience management company, came forward and collaborated with LinkedIn Marketing Solutions and Madison Logic. It mentioned that the collaboration will give marketers enhanced access to LinkedIn Marketing Solutions and Madison Logic's capabilities, audience engagement, marketing activation, and insights. LinkedIn and Madison's cooperation will allow marketers to enable joint innovation and planning, access to product alphas and betas, custom data and wisdom, and...

RollWorks | June 30, 2020

RollWorks, a division of NextRoll, Inc., today announced the launch of Sales Insights. The new product in the RollWorks Account-Based Platform identifies statistically significant spikes of account-based activity - like website engagement and advertising click signals - and then surfaces alerts directly in Salesforce and via daily email digests delivered to sellers. A proprietary data science model identifies increased, notable engagement each day within a short, rolling window for ...

ABM ACCOUNTS

Jabmo | June 06, 2022

Jabmo announced a virtual presentation from Chief Commercial Officer (CCO) Tav Tepfer, now available on-demand through The ON24 Experience. In the session titled "Using Engagement Data to Transform Your Marketing," Tepfer and Tessa Baron, vice president of marketing at ON24, discuss how B2B marketers can leverage data to support ABM and digital marketing strategies. The ON24 Experience is an interactive virtual summit created to assist businesses in delivering more value...