FRANCHISE MARKETING SYSTEMS

Terminus | February 27, 2020

Terminus is excited to announce a strategic partnership with Method Savvy, a marketing consultancy dedicated to helping ambitious leaders find better ways to grow their business and brand. “The Method Savvy Team is thrilled to formalize our partnership with Terminus,” shared Devin Kelley, VP of Client Services, Method Savvy. “This announcement is the culmination of well-aligned thinking and hard work from both teams during the last couple of years. As the B2B market conti...

ACCOUNT-BASED EXECUTION

RollWorks | May 05, 2021

RollWorks, a NextRoll subsidiary, today announced Journey Stages, a new feature in the RollWorks Account-Based Platform that provides B2B marketing and sales teams with greater insight into the effect of go-to-market practices on account progress. Journey Stages assists teams of all sizes in determining where their accounts are in their buying journey, activating stage-specific multi-channel campaigns as required, and measuring the success of their ABM services. Journey Stages is the first in a ...

ACCOUNT-BASED ANALYTICS

Terminus | March 09, 2022

Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel account-based marketing (ABM), today announces its new ABM course and certification program, The Account-Based Strategy Certification: Fundamentals. Designed to help B2B marketers create their strategic ABM roadmaps, this course enables go-to-market teams to build a business case for ABM, launch their first ABM program, or improve or scale their existing ABM program.
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ABM ACCOUNTS

Jabmo | April 08, 2022

Jabmo, a provider of account-based marketing (ABM) solutions to the manufacturing, life sciences, and healthcare industries, has expanded the sales enablement capabilities of its Omnichannel ABM platform. Jabmo now automatically sends the following two types of email alerts to key account sales managers, which are personalized based on their portfolios: Real-time alerts about surges in buying group intent; and Weekly account reports that summar...