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ACCOUNT BASED EXECUTION

TRUSTRADIUS ANNOUNCES DEMANDBASE ONE INTEGRATION

TrustRadius, Demandbase | March 30, 2022

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On March 29, TrustRadius announced its integration with Demandbase One, a go-to-market platform that helps B2B companies execute their account-based strategies. This integration will help B2B marketers and sellers reach, target, and engage in-market buyers looking for them and their competitors on TrustRadius. "We are excited to partner with Demandbase to integrate our downstream intent data into their platform," said Vinay Bhagat, founder and CEO of TrustR...

Read More

CORE ABM, ACCOUNT BASED DATA

GROUPE PIERRE & VACANCES CENTER PARCS CHOOSES MEDALLIA FOR CUSTOMER EXPERIENCE

Medallia | December 20, 2022

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Medallia, Inc., the global leader in customer and employee experience, today announced that Groupe Pierre & Vacances Center Parcs has selected Medallia as its experience platform of choice. “We look forward to starting this new partnership with Medallia, a new step in our strategy to increase customer satisfaction,” said Laurène Beurdeley, CCO Center Parcs and David Sandier, CCO Pierre & Vacances. “We are convinced that a stronger attention to cust...

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ACCOUNT BASED DATA

ACXIOM FORECASTS TOP FIVE CUSTOMER EXPERIENCE TRENDS FOR 2023

Acxiom, MTM | November 29, 2022

news image

Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, today unveiled its top customer experience (CX) predictions for 2023. Beyond the Metaverse – Our CX Predictions for 2023 is grounded in Acxiom’s expertise in data-driven marketing and includes findings from new proprietary research commissioned by Acxiom and conducted by MTM, an international research and strategy consultancy. ...

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6SENSE CMO PUBLISHES NEW BOOK TO PRESENT A NEW PARADIGM OF ACCOUNT-BASED SALES AND MARKETING

6sense | July 15, 2020

news image

Latané Conant, chief market officer at 6sense, today announced “No Forms. No Spam. No Cold Calls.,” a book that provides a new paradigm of account-based sales and marketing. Available nationwide on July 22 at retailers like Amazon, Books-A-Million and Barnes & Noble, “No Forms. No Spam. No Cold Calls.,” is both Conant’s and 6sense’s collective knowledge and industry expertise on modern marketing strategy and the tactics to make them happen. Intended...

Read More
news image

ACCOUNT BASED EXECUTION

TRUSTRADIUS ANNOUNCES DEMANDBASE ONE INTEGRATION

TrustRadius, Demandbase | March 30, 2022

On March 29, TrustRadius announced its integration with Demandbase One, a go-to-market platform that helps B2B companies execute their account-based strategies. This integration will help B2B marketers and sellers reach, target, and engage in-market buyers looking for them and their competitors on TrustRadius. "We are excited to partner with Demandbase to integrate our downstream intent data into their platform," said Vinay Bhagat, founder and CEO of TrustR...

Read More
news image

CORE ABM, ACCOUNT BASED DATA

GROUPE PIERRE & VACANCES CENTER PARCS CHOOSES MEDALLIA FOR CUSTOMER EXPERIENCE

Medallia | December 20, 2022

Medallia, Inc., the global leader in customer and employee experience, today announced that Groupe Pierre & Vacances Center Parcs has selected Medallia as its experience platform of choice. “We look forward to starting this new partnership with Medallia, a new step in our strategy to increase customer satisfaction,” said Laurène Beurdeley, CCO Center Parcs and David Sandier, CCO Pierre & Vacances. “We are convinced that a stronger attention to cust...

Read More
news image

ACCOUNT BASED DATA

ACXIOM FORECASTS TOP FIVE CUSTOMER EXPERIENCE TRENDS FOR 2023

Acxiom, MTM | November 29, 2022

Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, today unveiled its top customer experience (CX) predictions for 2023. Beyond the Metaverse – Our CX Predictions for 2023 is grounded in Acxiom’s expertise in data-driven marketing and includes findings from new proprietary research commissioned by Acxiom and conducted by MTM, an international research and strategy consultancy. ...

Read More
news image

6SENSE CMO PUBLISHES NEW BOOK TO PRESENT A NEW PARADIGM OF ACCOUNT-BASED SALES AND MARKETING

6sense | July 15, 2020

Latané Conant, chief market officer at 6sense, today announced “No Forms. No Spam. No Cold Calls.,” a book that provides a new paradigm of account-based sales and marketing. Available nationwide on July 22 at retailers like Amazon, Books-A-Million and Barnes & Noble, “No Forms. No Spam. No Cold Calls.,” is both Conant’s and 6sense’s collective knowledge and industry expertise on modern marketing strategy and the tactics to make them happen. Intended...

Read More