Intersekt Revenue Academy

ABM ACCOUNTS

Terminus | February 12, 2021

To optimize the ABM strategies, Terminus, a leading and well-known account account-based marketing platform (ABM) has released new platform capabilities. The near features will make the sales engagement and ABM work together seamlessly to bring out positive results. Some of the released enhanced platform capabilities this month are: Global Targeting: With this, customers become able to scale ABM campaigns outside the US too with terminus. This targe...

Bombora | May 19, 2020

Bombora’s Company Surge data and 6sense’s Account Engagement Platform combine to help revenue teams proactively target accounts and generate revenue. This partnership with 6sense gives B2B sales and marketing teams a l...

ACCOUNT-BASED ADVERTISING

Demandbase | March 16, 2022

Demandbase, the Smarter GTM™ company for B2B brands, today announces it has joined the World Wide Web Consortium (W3C), the international community that works to lead the web to its fullest potential. As the only Account-Based Experience (ABX) member, Demandbase will be part of the working group and standards organization, Demandbase will take part in helping to define the protocols and guidelines that ensure the long-term growth of the web. Even more specifically, the company will lend it...

ABM ACCOUNTS

One, Inc., UviaUs | August 10, 2021

For almost 10 years, Demand Gen Report has given a Killer Content Award to twenty-eight companies to recognise creative marketing. They focused on brands who had conquered the uncertainty of 2020, businesses that had "smashed their objectives and achieved the top of their industry scoreboards" for 2021. One Inc. was named the winner of the B2B Account-Based Marketing Campaign category, which recognises customised B2B efforts aimed at difficult-to-reach decision makers. O...