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We're a full funnel marketing agency in an era of digital transformation. We combine the strategic and creative advantages of integration with the discipline and accountability of digital tactics.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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BUYER INTENT DATA

TECHTARGET NAMED A LEADER IN MULTIPLE G2 SUMMER GRID REPORTS ON BUYER INTENT DATA, MARKETING INTELLIGENCE AND SALES INTELLIGENCE

TechTarget | August 28, 2021

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TechTarget, Inc., the global leader in B2B technology purchase intent data and services, today announced that it has once again been named a leader in multiple recent quarterly reports published by G2, a top industry destination where buyers go to read and write authentic reviews about software products and services. TechTarget was named a leader in the Grid® Report for Buyer Intent Data Tools – Summer 2021 and the Grid Report for Marketing Account Intellige...

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CORE ABM

MRP, THE ABM LEADER, APPOINTS A NEW CHIEF TECHNOLOGY OFFICER

MRP Prelytix | April 26, 2021

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Pierre Custeau has been appointed Chief Technology Officer of MRP PrelytixTM, the first enterprise-class predictive ABM platform. Custeau is a seasoned technology executive with more than 20 years of experience in global product leadership with Oracle, Infor, and other companies. He previously served as Senior Vice President of Product at MRP. In his current position, he will be in charge of expanding MRP Prelytix to continue to equip enterprise marketers with the tools they need to break throug...

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BUYER INTENT DATA

LIFT AI TEAMS UP WITH DRIFT TO HELP BOOST WEBSITE CONVERSIONS

Lift AI, Drift | September 06, 2021

news image

Lift AI, an anonymous buyer intent data solution, is teaming up with revenue acceleration platform Drift to help businesses boost website conversions that lead to increased sales and revenue. The partnership between the two organizations was announced Aug. 26. Lift AI is a machine-learning model that identifies the buying intent of anonymous website visitors in real-time. Created by sales agency MarketLinc, Lift AI, will develop playbooks, chat engagement strategies and custom ser...

Read More

CORE ABM

NEW RESEARCH REVEALS ROADMAP TO ACCOUNT BASED MARKETING SUCCESS

MRP | September 14, 2021

news image

MRP Prelytix™, the only enterprise-class predictive ABM platform, today announced key findings from its new primary research study, The State of Account-Based Marketing Maturity. The in-depth study of more than 1,275 marketers across four continents identifies an elite group of companies (23%) who report significant revenue impact from ABM and benchmarks the specific practices that set these leaders apart from their lower performing peers. The first-ever research goes beyond basic statisti...

Read More

BUYER INTENT DATA

TechTarget | August 28, 2021

news image

TECHTARGET NAMED A LEADER IN MULTIPLE G2 SUMMER GRID REPORTS ON BUYER INTENT DATA, MARKETING INTELLIGENCE AND SALES INTELLIGENCE

TechTarget, Inc., the global leader in B2B technology purchase intent data and services, today announced that it has once again been named a leader in multiple recent quarterly reports published by G2, a top industry destination where buyers go to read and write authentic reviews about software products and services. TechTarget was named a leader in the Grid® Report for Buyer Intent Data Tools – Summer 2021 and the Grid Report for Marketing Account Intellige...

Read More

CORE ABM

MRP Prelytix | April 26, 2021

news image

MRP, THE ABM LEADER, APPOINTS A NEW CHIEF TECHNOLOGY OFFICER

Pierre Custeau has been appointed Chief Technology Officer of MRP PrelytixTM, the first enterprise-class predictive ABM platform. Custeau is a seasoned technology executive with more than 20 years of experience in global product leadership with Oracle, Infor, and other companies. He previously served as Senior Vice President of Product at MRP. In his current position, he will be in charge of expanding MRP Prelytix to continue to equip enterprise marketers with the tools they need to break throug...

Read More

BUYER INTENT DATA

Lift AI, Drift | September 06, 2021

news image

LIFT AI TEAMS UP WITH DRIFT TO HELP BOOST WEBSITE CONVERSIONS

Lift AI, an anonymous buyer intent data solution, is teaming up with revenue acceleration platform Drift to help businesses boost website conversions that lead to increased sales and revenue. The partnership between the two organizations was announced Aug. 26. Lift AI is a machine-learning model that identifies the buying intent of anonymous website visitors in real-time. Created by sales agency MarketLinc, Lift AI, will develop playbooks, chat engagement strategies and custom ser...

Read More

CORE ABM

MRP | September 14, 2021

news image

NEW RESEARCH REVEALS ROADMAP TO ACCOUNT BASED MARKETING SUCCESS

MRP Prelytix™, the only enterprise-class predictive ABM platform, today announced key findings from its new primary research study, The State of Account-Based Marketing Maturity. The in-depth study of more than 1,275 marketers across four continents identifies an elite group of companies (23%) who report significant revenue impact from ABM and benchmarks the specific practices that set these leaders apart from their lower performing peers. The first-ever research goes beyond basic statisti...

Read More