Junction Marketing Agency

Account Based Data

Demandbase | March 10, 2022

Demandbase, the Smarter GTM™ company for B2B brands, today announces that Demandbase One is immediately available in AWS Marketplace. The first B2B go-to-market solution to be added to the platform, Demandbase One helps B2B marketers and sellers see their accounts more clearly and orchestrate every marketing and sales motion in order to spot opportunities earlier, engage more intelligently, and close deals faster. By joining AWS Marketplace, AWS customers can enjoy a more streamlined buyin...

Account Based Data

G2 | November 10, 2022

Every B2B software brand is constantly seeking out the best approach to retain, upsell, and acquire customers. And the pressure is mounting: 73% of B2B software companies have accelerated their existing customer revenue goals over the past 12 months, a recent survey finds. To achieve their ambitious goals, software vendors know they must keep a pulse on the market. They need to know…are their current customers satisfied? If not, why? Is a customer at risk of churning? Why d...

Core ABM, Account Based Execution

Influ2 | December 14, 2022

Influ2, the first person-based advertising (PBA) platform today released “Beyond Alignment: A New Approach to Sales and Marketing for B2B,” a webinar addressing how organizations need to prepare for an economic downturn. The webinar, led by Dmitri Lisitski, CEO and co-founder of Influ2, and featuring Malachi Threadgill, principal analyst of account-based marketing (ABM) at Forrester, a leading global research and advisory firm, also discusses how businesses can structure their approa...

Buyer Intent Data

Business Wire | April 03, 2023

Spiff, the leading sales commission software for forward-thinking revenue and sales organizations, has been named the leader in five Spring Sales Compensation reports by G2.com, the largest software marketplace and review platform. The company leads in the Spring 2023 Grid report, which ranks vendors on a customer satisfaction rating and marketing presence, and the Spring 2023 Momentum report, which grades them on momentum and market presence. “When we created Spiff, the i...