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Demandbase, Quadrant Knowledge Solutions | November 01, 2021
Quadrant Knowledge Solutions announced today that it has named Demandbase as a 2021 technology leader in the SPARK Matrix analysis of the global Account-Based Marketing (ABM) market. The Quadrant Knowledge Solutions SPARK Matrix™ includes a detailed analysis of global ABM market dynamics, major trends, vendor landscape, and competitive positioning. The study provides a competitive analysis and ranking of the leading ABM vendors in the form of its SPARK Matrix, providing stra...
CMO Council | October 13, 2023
The Chief Marketing Officer (CMO) Council announced entering into a partnership with WM America, a leading B2B marketing company, on a new Q4 thought leadership program. The thought leadership initiative is an urgent response to enhance marketing compliance through lead revenue science, addressing inefficiencies in demand generation and customer engagement amid the evolving digital buyer journey. <...
KickFire | August 06, 2020
KickFire®, the leader in IP address intelligence and company identification technology, announces its availability on the Adobe Exchange App Marketplace and newest Adobe Launch extension release. KickFire, an Innovate partner in the Adobe Exchange partner program, advanced its Adobe Experience Cloud integration with its latest Adobe Launch extension release. Teams utilizing KickFire’s extension can now see the exact companies visiting their website along with valuable account-level dat...
Buyer Intent Data
Folloze | April 06, 2023
Folloze, creator of the world’s first and only no-code B2B Buyer Experience Platform (BX 3.0), today announced the addition of a new highly sophisticated identity sourcing enhancement for the Folloze BX 3.0 platform that enables marketers to reach an entirely new level of personalization. For the first time ever, enterprise marketers will be able to leverage Folloze’s persistent identity matching, a model now enhanced with marketing automation cookie matching, to create the ric...
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