Lexis Agency

lexisagency.com

At Lexis, we help our clients change the conversation. Whether it’s launching a category-defining new product, stealing market share or simply socking it to the competition, we provide award-winning creative communications support for businesses who want to shake things up. Founded in 1992, Lexis is part of the Next15 Communications Group and specialises in Consumer, Corporate and B2B PR, Social Media and Live Experiences. Our consultants, comprised of specialists from in-house and agency backgrounds, work together in integrated teams to deliver award-winning campaigns and outstanding effectiveness.

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UBERFLIP UNVEILS NEW DEMAND SOLUTION FOR MARKETERS AND ADDS CMO ELISSA FINK AS BOARD MEMBER TO PROPEL CONTENT EXPERIENCE GROWTH

Uberflip | October 08, 2020

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Uberflip, the leading cloud-based content experience platform (CEP), is revealing exciting details about its focus on powering demand marketing needs, following the refresh and realignment of its brand last month. Two big announcements today include launching Uberflip Campaign Essentials to power ABM and demand campaigns as well as welcoming a new board member, Elissa Fink, who scaled Tableau as CMO before its acquisition by Salesforce last year for $15.7 billion. “Uberflip has chan...

Read More

CORE ABM, ABM ACCOUNTS

DEMANDSCIENCE’S PGA TOUR PARTNERSHIP AND BRAND AMBASSADOR PROGRAM CONNECTS WITH 50+ MILLION B2B MARKETERS IN 2022

DemandScience | December 21, 2022

news image

DemandScience, a global B2B data company that partners with customers to upgrade their sales pipelines, today announced achievements from the first year of its partnership with the PGA TOUR and the company’s new Brand Ambassador program with 17 of the world’s best professional golfers. In the 10 months since DemandScience was named the Official B2B Sales Pipeline Generation Sponsor of the PGA TOUR and PGA TOUR Champions, DemandScience has reached more than 54 million m...

Read More

CORE ABM

MCDONALD BUTLER ASSOCIATES, A B2B SALES AND MARKETING AGENCY, HAS BEEN ACQUIRED BY HOTWIRE

Hotwire, McDonald Butler Associates | April 29, 2021

news image

Technology agency Hotwire has acquired McDonald Butler Associates (MBA), a UK-based B2B deals and marketing office likewise spend significant time in the technology business, for £3.5 million. MBA founders Maeve McDonald and Mike Butler will take on UK jobs as overseeing experts, account-based marketing, and overseeing specialists, individually, answering to the UK overseeing chief Tara O'Donnell (imagined, left). The joined firm, including MBA's 30-in...

Read More

ABM ACCOUNTS

GARTNER GAVE XIQ TITLE AS A ‘COOL VENDOR IN TECHNOLOGY MARKETING 2021’

xiQ, Inc. | July 21, 2021

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xiQ being a SaaS-based, end-to-end B2B sales and marketing platform has gained the title ‘Cool Vendor in Technology Marketing 2021’ by Gartner as it is equipped with advanced account-based marketing (ABM), analytics, AI, and content management capabilities. The platform enables technology to marketers to personalize ABM strategies with AI analyses of prospects, which associate each potential customer with different personality types such as influencing, steady, dominant, and conscien...

Read More
news image

UBERFLIP UNVEILS NEW DEMAND SOLUTION FOR MARKETERS AND ADDS CMO ELISSA FINK AS BOARD MEMBER TO PROPEL CONTENT EXPERIENCE GROWTH

Uberflip | October 08, 2020

Uberflip, the leading cloud-based content experience platform (CEP), is revealing exciting details about its focus on powering demand marketing needs, following the refresh and realignment of its brand last month. Two big announcements today include launching Uberflip Campaign Essentials to power ABM and demand campaigns as well as welcoming a new board member, Elissa Fink, who scaled Tableau as CMO before its acquisition by Salesforce last year for $15.7 billion. “Uberflip has chan...

Read More
news image

CORE ABM, ABM ACCOUNTS

DEMANDSCIENCE’S PGA TOUR PARTNERSHIP AND BRAND AMBASSADOR PROGRAM CONNECTS WITH 50+ MILLION B2B MARKETERS IN 2022

DemandScience | December 21, 2022

DemandScience, a global B2B data company that partners with customers to upgrade their sales pipelines, today announced achievements from the first year of its partnership with the PGA TOUR and the company’s new Brand Ambassador program with 17 of the world’s best professional golfers. In the 10 months since DemandScience was named the Official B2B Sales Pipeline Generation Sponsor of the PGA TOUR and PGA TOUR Champions, DemandScience has reached more than 54 million m...

Read More
news image

CORE ABM

MCDONALD BUTLER ASSOCIATES, A B2B SALES AND MARKETING AGENCY, HAS BEEN ACQUIRED BY HOTWIRE

Hotwire, McDonald Butler Associates | April 29, 2021

Technology agency Hotwire has acquired McDonald Butler Associates (MBA), a UK-based B2B deals and marketing office likewise spend significant time in the technology business, for £3.5 million. MBA founders Maeve McDonald and Mike Butler will take on UK jobs as overseeing experts, account-based marketing, and overseeing specialists, individually, answering to the UK overseeing chief Tara O'Donnell (imagined, left). The joined firm, including MBA's 30-in...

Read More
news image

ABM ACCOUNTS

GARTNER GAVE XIQ TITLE AS A ‘COOL VENDOR IN TECHNOLOGY MARKETING 2021’

xiQ, Inc. | July 21, 2021

xiQ being a SaaS-based, end-to-end B2B sales and marketing platform has gained the title ‘Cool Vendor in Technology Marketing 2021’ by Gartner as it is equipped with advanced account-based marketing (ABM), analytics, AI, and content management capabilities. The platform enables technology to marketers to personalize ABM strategies with AI analyses of prospects, which associate each potential customer with different personality types such as influencing, steady, dominant, and conscien...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us