Lexis Agency

PROGRAMMATIC ABM

6sense | April 21, 2022

6sense, with the widest application of AI at every stage of revenue creation, today announced 6sense Revenue AI™ and previewed product innovations that solidify its leadership position. The platform applies the power of AI across the entire buyers' journey, removing the guesswork that plagues revenue teams, providing a better customer experience, and producing high-quality pipeline that is ultimately more likely to convert to revenue. Today's announcement at the comp...

180byTwo | September 29, 2020

180byTwo, a leading Business-to-Business (B2B) and Account-Based Marketing (ABM) solutions provider, announced a new integration with LinkedIn, the world's largest online professional network, enabling mutual customers to leverage 180byTwo's Unifi Platform to optimize LinkedIn campaigns. 180byTwo's Unifi Platform is the first end-to-end customer intelligence platform built specifically for account-based marketers. Unifi brings together 180byTwo's best-in-class B2B identity...

ACCOUNT BASED ADVERTISING

6sense | August 12, 2022

6sense, the leading platform for B2B organizations generating predictable revenue, today announced that its 6sense Revenue AI™ platform has been selected as the winner of the "Best Lead Management Solution" award in the fifth annual MarTech Breakthrough Awards. 6sense Revenue AI™ offers a holistic solution that combines software with AI and machine learning, the rich use of data, and access to real-time insights and analytics. By applying advanced AI, big dat...

ACCOUNT BASED DATA

InsideView | June 21, 2021

InsideView, a Demandbase company, incorporated Bombora’s intent data into its B2B data and intelligence platform. This will allow marketers to combine intent signals with other data sets to gain a competitive advantage. The company will include Bombora’s intent data with its InsideView Insights, InsideView Apex, and InsideView Target offerings to create InsideView Intent Data. This combined data set provides users with insights into an account’s buying intent, de...