Marketing Kruzers

Account Based Data

Emplifi | July 06, 2023

Emplifi, a leading unified customer engagement platform, today announced that TMC, a global, integrated media company, has named Emplifi CX Cloud and Emplifi AI Composer as the 2023 Contact Center Technology Award winners, presented by CUSTOMER Magazine. “The modern consumer is digital always and social first. That’s why Emplifi’s mission is to provide brands with the tools they need to make authentic connections with their customers consistently and at scale a...

Account Based Data

Cyance | March 22, 2021

Cyance, a top-tier provider of global third-party intent data, announced that intent data had shown rapid growth results over the last financial year. The marketing technology, whose clients are K3, Towergate, and Zellis, is the only provider of fully GDPR compliant European third-party intent data coupled with powerful account-based marketing (ABM) solution. Cyance delivers the most extensive reach for European geographies, which is over 55,000 publisher partnerships across Europ...

Account Based Data

RollWorks, HubSpot | July 15, 2022

Account-based marketing platform RollWorks, a division of NextRoll, today announced the launch of Journey Events for HubSpot®, delivering consolidated account-level visibility—all within the HubSpot interface—to enable B2B organizations to understand what activities are working to drive accounts through the stages of the buying journey, and which activities need to be further optimized. RollWorks' latest product roll-out ensures B2B marketers now have an easy, ...

ABM Accounts

6sense | March 24, 2022

6sense, the leading platform for B2B organizations generating predictable revenue, today announced that independent research firm, Forrester, cited it as a leader in The Forrester New Wave™: Account-Based Marketing Platforms, Q1 2022 report. In this evaluation, 6sense received the highest score possible in the strategy category and was rated as differentiated in orchestration design, personalization, account and buying group selection prioritization, performance assessment, roadmap, produc...