Mediablaze

ACCOUNT BASED DATA

Akia | November 03, 2022

Akia’s platform specializes in offering thoughtful guest experiences through automating the entire communication lifecycle. It is easy to use and property owners are able to build guest journeys without the need for developers and designers, making it a viable solution for property owners of any size. While Akia works like a powerful app for owners, automated communications are sent through a text, ensuring guests aren’t bothered by the hassle of another app download. Read More

ACCOUNT BASED DATA

True Influence | October 27, 2020

True Influence®, the technology leader of intent-based sales and marketing solutions, today announced a partnership with LiveRamp (NYSE: RAMP), the leading data connectivity platform that enables the safe and effective use of data. Under the partnership, True Influence can securely upload large data files to LiveRamp to be activated for quick and easy customer access. “Working with LiveRamp allows us to easily move our intent data to more customers,” said Brian Giese, CEO o...

ACCOUNT BASED DATA

AskNicely | June 28, 2022

On June 27, AskNicely, a leading customer experience software provider for service businesses, announced the launch of a free CX benchmark program. An AskNicely CX expert delivered a personalized analysis to service business leaders based on AskNicely 2022 State of Frontline Study, revealing their intention to improve CX and ultimately drive improved revenue growth, customer retention, and employee engagement. “We know that service businesses need to move fast ...

ACCOUNT BASED DATA

RollWorks | October 08, 2021

RollWorks, a division of NextRoll, today announced the availability of Journey Events, and new enhancements to Journey Stages; integrated capabilities in the RollWorks Account-Based Platform that provide B2B marketing and sales teams insights into how their combined go-to-market activities impact account progression and which activities are most efficient at driving accounts to the next stage in the buying journey. ABM has quickly become table stakes in B2B marketing, yet marketer...