Metric Theory

metrictheory.com

Metric Theory is a performance digital marketing agency with offices in San Francisco, New York City, Denver, and Orange County. We've managed $500MM+ in ad spend for clients like GoFundMe, Carvana, Too Faced, Personal Capital, and more than 400 others. We work with companies of all shapes and sizes, and specialize in driving results for B2B technology companies, direct-to-consumer brands, consumer app companies, large ecommerce sites, and fast growing start-ups. Every client is paired with a specialized strategist familiar with their unique industry and business challenges. We speak your language.

C-Suite On Deck

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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ACCOUNT BASED DATA

ANTERIAD TO MAKE B2B MARKETING DATA AVAILABLE ON SNOWFLAKE MARKETPLACE

Anteriad | November 04, 2022

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Anteriad has partnered with Snowflake, the Data Cloud company, to make B2B data available on Snowflake Marketplace, enabling marketers, data scientists, business intelligence and analytics professionals’ access to live and ready-to-query data from Anteriad for smarter decision making. Snowflake Marketplace, powered by Snowflake’s ground-breaking cross-cloud technology, Snowgrid, allows companies to receive direct access to raw data products and leverage data quickly, s...

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ACCOUNT BASED EXECUTION

UBERFLIP RECOGNIZED IN AN IMPRESSIVE 41 G2 FALL 2022 REPORTS

Uberflip | September 27, 2022

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Uberflip, the leading cloud-based content experience platform (CEP), today announces it has been named to 41 G2 Fall 2022 reports with recognition as a leader in four G2 grid reports. The G2 Grid® Reports are a result of real user ratings and reveal which solutions have the most satisfied customers and largest market presence. "The recognition that comes with being a leader in content experience in the G2 Grids is impactful because they represent the true feelings of cust...

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ABM ACCOUNTS

ROLLWORKS EXPANDS AGENCY PARTNER PROGRAM, ADDING MORE THAN 50 AGENCY PARTNERS SINCE LAUNCH

RollWorks | September 01, 2022

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Account-based marketing platform RollWorks, a division of NextRoll, today announced increased momentum across its Agency Partner Program, a network of innovative, trusted, leading agency partners for RollWorks' customers to access when they need it. In the past 8 months since the program was launched, RollWorks has added more than 50 agency partners, including 97th Floor, Digital BIAS, RenderTribe, and SageFrog. "When we launched the RollWorks Agency Partner...

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ABM ACCOUNTS

RED HOUSE B2B MARKETING, A PROVIDER OF ABM SOLUTIONS, HAS EXPANDED ITS LEADERSHIP TEAM

Red House B2B Marketing | July 22, 2021

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Red House B2B Marketing has bolstered its management team even further by appointing an industry veteran to handle the agency's marketing operations. The firm sought an experienced applicant to head marketing operations, which encompasses automation, CRM, digital, social, and account-based marketing programmes, citing the growing complexity across its B2B data-driven technology and digital marketing services. Grey Williams joined the firm as Vice President of Ma...

Read More
news image

ACCOUNT BASED DATA

ANTERIAD TO MAKE B2B MARKETING DATA AVAILABLE ON SNOWFLAKE MARKETPLACE

Anteriad | November 04, 2022

Anteriad has partnered with Snowflake, the Data Cloud company, to make B2B data available on Snowflake Marketplace, enabling marketers, data scientists, business intelligence and analytics professionals’ access to live and ready-to-query data from Anteriad for smarter decision making. Snowflake Marketplace, powered by Snowflake’s ground-breaking cross-cloud technology, Snowgrid, allows companies to receive direct access to raw data products and leverage data quickly, s...

Read More
news image

ACCOUNT BASED EXECUTION

UBERFLIP RECOGNIZED IN AN IMPRESSIVE 41 G2 FALL 2022 REPORTS

Uberflip | September 27, 2022

Uberflip, the leading cloud-based content experience platform (CEP), today announces it has been named to 41 G2 Fall 2022 reports with recognition as a leader in four G2 grid reports. The G2 Grid® Reports are a result of real user ratings and reveal which solutions have the most satisfied customers and largest market presence. "The recognition that comes with being a leader in content experience in the G2 Grids is impactful because they represent the true feelings of cust...

Read More
news image

ABM ACCOUNTS

ROLLWORKS EXPANDS AGENCY PARTNER PROGRAM, ADDING MORE THAN 50 AGENCY PARTNERS SINCE LAUNCH

RollWorks | September 01, 2022

Account-based marketing platform RollWorks, a division of NextRoll, today announced increased momentum across its Agency Partner Program, a network of innovative, trusted, leading agency partners for RollWorks' customers to access when they need it. In the past 8 months since the program was launched, RollWorks has added more than 50 agency partners, including 97th Floor, Digital BIAS, RenderTribe, and SageFrog. "When we launched the RollWorks Agency Partner...

Read More
news image

ABM ACCOUNTS

RED HOUSE B2B MARKETING, A PROVIDER OF ABM SOLUTIONS, HAS EXPANDED ITS LEADERSHIP TEAM

Red House B2B Marketing | July 22, 2021

Red House B2B Marketing has bolstered its management team even further by appointing an industry veteran to handle the agency's marketing operations. The firm sought an experienced applicant to head marketing operations, which encompasses automation, CRM, digital, social, and account-based marketing programmes, citing the growing complexity across its B2B data-driven technology and digital marketing services. Grey Williams joined the firm as Vice President of Ma...

Read More