Mindgrub

ACCOUNT BASED ADVERTISING

Demandbase | March 16, 2022

On March 15, Demandbase announced that it had joined the World Wide Web Consortium (W3C), the international community, to help shape the future of privacy and advertising. Demandbase is an ABX member. It will be a part of the working group and standards organization and will take part in assisting in defining the guidelines and protocols that ensure the growth of the web. Demandbase will lend its extensive insights on digital advertising, buyer data, buyer privacy, and more. ...

CORE ABM

Adroit Market Research | April 27, 2021

The most recent Account-Based Marketing Market gives a careful outline of the market. The Account-Based Marketing Market distinguishes industry patterns, decides brand mindfulness and impact, gives industry experiences, and gives serious insight. This market report directs an evaluation of the development rate and market worth of the business dependent on market elements and development drivers. Given this data, the market is fragmented into different classifications, addressing the biggest piec...

CORE ABM

Terminus | January 13, 2022

On January 12, Terminus announced that it was recognized as a Leader in the 2022 Gartner® Magic Quadrant™ for Account-Based Marketing (ABM) Platforms report. Terminus is the only account-based engaged platform that uses multi-channel account-based marketing to offer more pipeline and revenue. Terminus’ platform, Terminus Engagement Hub, makes understanding customers and prospects easier by connecting first and third-party data. It uses engagement channels like chat...

CORE ABM

OptimizeRx, Demandbase | August 18, 2021

OptimizeRx Corp., a leading provider of digital health solutions for life science companies, physicians and patients, and Demandbase, the B2B go-to-market leader, today announced an exclusive partnership to deliver the industry’s most extensive collection of point-of-care healthcare professional (HCP) digital engagement touchpoints, forming the most comprehensive account-based experience platform for life sciences. Together, the companies represent the only point-of-care eng...