Marketing doesn’t stand still. New opportunities are a constant, and old ones keep evolving. Against this dynamic backdrop, Primacy helps clients bring “What’s Next” thinking to the business at hand. We’re inpsired by technology. Obsessed with data. And led in everything we do by creative ideas. With vertical-specific expertise, Primacy helps clients in healthcare, financial services, higher education, manufacturing and consumer spaces enjoy the “What’s Next” advantage. Our services include strategy, concept, design, user experience, marketing, technology, branding, mobile, and media planning. With award-winning, meaningful impact that leads to measurable results, it's no wonder that our client retention benchmarks well over industry standard.

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Account Based Data

CYARA HIRES NEW CHIEF SALES OFFICER AND CHIEF CUSTOMER OFFICER

Cyara | February 09, 2023

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Cyara, the developer of the award-winning Automated Customer Experience (CX) Assurance Platform, recently announced the promotion of Dennis Reno to Chief Customer Officer and the appointment of Bruce Rosen as Chief Sales Officer (CSO). Rosen has joined the firm to oversee its global sales team, which includes direct sales, partner and channel sales,solution architects, enablement, and business development. Rosen will play a crucial role in growing Cyara as a respected solu...

Read More

Buyer Intent Data

NETLINE'S 2022 CONTENT CONSUMPTION REPORT REVEALS UNEQUALED NEW BUYER-LEVEL INTENT FINDINGS

NetLine Corporation | March 31, 2022

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Today, NetLine published its 2022 State of B2B Content Consumption and Demand Report for Marketers — a full-scale look into the platform's first-party content consumption and demand data from the previous 12 months. The company's annual report explores key insights from the content consumption behaviors of millions of B2B buyers, providing a data-backed foundation through which Marketers can guide their centric content demand generation marketing programs. NetLine...

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ABM Accounts

CHATFUNNELS REVEALS LATANE CONANT, CMO OF 6SENSE, AND JON MILLER, CMO/CPO OF DEMANDBASE AS KEYNOTE SPEAKERS FOR THE ACCOUNT BASE ENGAGEMENT SUMMIT

ChatFunnels | August 06, 2021

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ChatFunnels, the premier conversation optimization and account engagement platform, recently confirmed that Latane Conant, CMO of 6sense, and Jon Miller, CMO and Product Officer (CPO) of Demandbase, would present a combined keynote talk at the Account-Based Engagement Summit on August 11th. The Summit is the industry's most important gathering for sales and marketing professionals to discover critical new tactics. Latané Conant, CMO of 6sense, equips marketing executive...

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Account Based Data

CUSTOMER EXPERIENCE PROFESSIONALS ASSOCIATION EXPANDS LEADERSHIP, RESEARCH, AND PROFESSIONAL CERTIFICATION

Customer Experience Professionals Association | February 28, 2022

news image

The Customer Experience Professionals Association (CXPA) has announced an ambitious 2022 plan of work, supported by more than two hundred volunteers across the globe. Founded just eleven years ago, CXPA now has members in over sixty countries who share a passion for helping organizations design and deliver experiences that meet or exceed customer expectations. CXPA defines customer experience as “the perception that customers have of an organization - one that is formed based on interactio...

Read More
news image

Account Based Data

CYARA HIRES NEW CHIEF SALES OFFICER AND CHIEF CUSTOMER OFFICER

Cyara | February 09, 2023

Cyara, the developer of the award-winning Automated Customer Experience (CX) Assurance Platform, recently announced the promotion of Dennis Reno to Chief Customer Officer and the appointment of Bruce Rosen as Chief Sales Officer (CSO). Rosen has joined the firm to oversee its global sales team, which includes direct sales, partner and channel sales,solution architects, enablement, and business development. Rosen will play a crucial role in growing Cyara as a respected solu...

Read More
news image

Buyer Intent Data

NETLINE'S 2022 CONTENT CONSUMPTION REPORT REVEALS UNEQUALED NEW BUYER-LEVEL INTENT FINDINGS

NetLine Corporation | March 31, 2022

Today, NetLine published its 2022 State of B2B Content Consumption and Demand Report for Marketers — a full-scale look into the platform's first-party content consumption and demand data from the previous 12 months. The company's annual report explores key insights from the content consumption behaviors of millions of B2B buyers, providing a data-backed foundation through which Marketers can guide their centric content demand generation marketing programs. NetLine...

Read More
news image

ABM Accounts

CHATFUNNELS REVEALS LATANE CONANT, CMO OF 6SENSE, AND JON MILLER, CMO/CPO OF DEMANDBASE AS KEYNOTE SPEAKERS FOR THE ACCOUNT BASE ENGAGEMENT SUMMIT

ChatFunnels | August 06, 2021

ChatFunnels, the premier conversation optimization and account engagement platform, recently confirmed that Latane Conant, CMO of 6sense, and Jon Miller, CMO and Product Officer (CPO) of Demandbase, would present a combined keynote talk at the Account-Based Engagement Summit on August 11th. The Summit is the industry's most important gathering for sales and marketing professionals to discover critical new tactics. Latané Conant, CMO of 6sense, equips marketing executive...

Read More
news image

Account Based Data

CUSTOMER EXPERIENCE PROFESSIONALS ASSOCIATION EXPANDS LEADERSHIP, RESEARCH, AND PROFESSIONAL CERTIFICATION

Customer Experience Professionals Association | February 28, 2022

The Customer Experience Professionals Association (CXPA) has announced an ambitious 2022 plan of work, supported by more than two hundred volunteers across the globe. Founded just eleven years ago, CXPA now has members in over sixty countries who share a passion for helping organizations design and deliver experiences that meet or exceed customer expectations. CXPA defines customer experience as “the perception that customers have of an organization - one that is formed based on interactio...

Read More