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Account Based Data
Contentsquare | November 24, 2022
Contentsquare, the global leader in digital experience analytics, is proud to celebrate recent award wins for their London and Paris CX circle events, which are designed as immersive experiences that bring together the industry’s best to discuss all things customer experience (CX) and highlight winning CX strategies and innovations, from AI to digital accessibility, to personalization. Contentsquare’s UK marketing team is the proud recipient of the Silver award for the...
Core ABM
Jabmo | September 03, 2021
Jabmo, a provider of ABM solutions to the manufacturing and life sciences industries, has announced its latest integration with Google, making it a truly omnichannel ABM platform. According to Jabmo, this latest integration allows B2B marketers to expand their marketing reach within target account buying groups and view account level activity across the world’s leading digital marketing channels – all within a single platform. The Google integration wa...
SalesLoft | February 28, 2020
SalesLoft, a sales engagement platform provider, unveiled several new and expanded product offerings designed to help sales and revenue professionals generate pipeline, manage deals and engage customers throughout the lifecycle. The announcement follows the company’s recent acquisition of Costello, an opportunity management and guided selling software provider. According to a company announcement, the launch of Opportunity Management is the result of fully integrating Costello into the Sal...
ABM Accounts
MRP, ServiceNow | June 03, 2022
MRP, the only enterprise-class account-based sales and marketing platform, today announced that ServiceNow will present a case study, “Increasing Speed to Revenue with Insight-Driven ABM”, at the upcoming virtual B2BMX: Next-Level ABM event. The session takes place on Tuesday, June 7 from 3:30 – 4:00 pm EDT. In addition, MRP will host “Beyond Intent: Harnessing Next-Gen AI To Advance Your ABM Strategies” on Wednesday, June 8 from 2:15 - 2:45 pm EDT. T...
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