Saatchi & Saatchi

ACCOUNT BASED DATA

Leadspace, SalesIntel | August 16, 2022

During the B2B Sales & Marketing Exchange in Boston, Leadspace, a B2B customer data platform, and SalesIntel, a sales intelligence platform, announced an expansion of their partnership. The companies are aiming to deliver the richest B2B profiles to create territories, campaigns and ABM programs to allow for new opportunities and customers. Access to SalesIntel’s direct dial, contact and technographic data is available through the Leadspace platform and Leadspace Studio....

CORE ABM

Expandi Group, AccountInsight | October 05, 2021

Expandi group, a B2B marketing agency, has acquired AccountInsight, a UK-based adtech and martech company. This integration aims to develop and expand current Expandi services. With its account-based advertising and intent-identification technologies, AccountInsight will complement Expandi’s existing offering. This will open up further exciting opportunities for Expandi Group’s current and future clients across the globe during a time where data-driven marketing is eme...

IDG, Inc. | February 03, 2022

International Data Group, Inc. (IDG) – a global leader in market intelligence and demand generation solutions for the technology sector – today announced the creation of a new board of directors. The new board includes Peter Wallace and Vikram Suresh from Blackstone, as well as the company's CEO Mohamad Ali. Four additional independent board members from critical industries for IDG, including marketing technology, data and finance will also be added to the new board. They include...

Mojo Media Labs | October 12, 2020

Mojo Media Labs is pleased to announce they are a StoryBrand Certified Agency as of September 2020. They join a small group of marketing agencies who have earned the certification. StoryBrand is a proven framework to help brands tell a clear and compelling story. As a certified agency, Mojo Media Labs’ entire team received training to implement this proven framework. StoryBrand is an integral part of their marketing services and process, and the certification demonstrates one more way that...