Saatchi & Saatchi

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Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company headquartered in New York with 114 offices in 67 countries and over 6000 employees. Saatchi & Saatchi is part of the Publicis Groupe, the world’s third largest communications group.

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MADISON LOGIC JOINS THE LINKEDIN™ MARKETING PARTNER PROGRAM TO AMPLIFY GLOBAL, MULTI-CHANNEL ABM

Madison Logic | March 03, 2020

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Madison Logic, a leading global account-based marketing (ABM) platform, today announced that they have an arrangement with LinkedIn Marketing Solutions. With this new integration with the LinkedIn Marketing Analytics API, joint LinkedIn and Madison Logic clients can now measure accounts across three marketing channels on one unified, integrated platform to make smarter marketing and sales decisions. "Today's B2B marketers struggle to demonstrate their value due to the ongoing com...

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RollWorks | June 30, 2020

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RollWorks, a division of NextRoll, Inc., today announced the launch of Sales Insights. The new product in the RollWorks Account-Based Platform identifies statistically significant spikes of account-based activity - like website engagement and advertising click signals - and then surfaces alerts directly in Salesforce and via daily email digests delivered to sellers. A proprietary data science model identifies increased, notable engagement each day within a short, rolling window for ...

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Jabmo | May 16, 2022

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6sense | May 22, 2020

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MADISON LOGIC JOINS THE LINKEDIN™ MARKETING PARTNER PROGRAM TO AMPLIFY GLOBAL, MULTI-CHANNEL ABM

Madison Logic | March 03, 2020

Madison Logic, a leading global account-based marketing (ABM) platform, today announced that they have an arrangement with LinkedIn Marketing Solutions. With this new integration with the LinkedIn Marketing Analytics API, joint LinkedIn and Madison Logic clients can now measure accounts across three marketing channels on one unified, integrated platform to make smarter marketing and sales decisions. "Today's B2B marketers struggle to demonstrate their value due to the ongoing com...

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news image

ROLLWORKS LAUNCHES SALES INSIGHTS TO STATISTICALLY IDENTIFY SIGNIFICANT SPIKES OF ACCOUNT-BASED ACTIVITY

RollWorks | June 30, 2020

RollWorks, a division of NextRoll, Inc., today announced the launch of Sales Insights. The new product in the RollWorks Account-Based Platform identifies statistically significant spikes of account-based activity - like website engagement and advertising click signals - and then surfaces alerts directly in Salesforce and via daily email digests delivered to sellers. A proprietary data science model identifies increased, notable engagement each day within a short, rolling window for ...

Read More
news image

ACCOUNT BASED DATA

JABMO UPDATES ACCOUNT DATA PLATFORM TO OFFER ROBUST OMNICHANNEL ABM

Jabmo | May 16, 2022

Jabmo, a leading provider of account-based marketing solutions to the life sciences, manufacturing, and healthcare industries, has updated its account data platform (ADP). This new ADP, called ADP v2, is the core of its comprehensive omnichannel ABM solution. It integrates with all major marketing and sales leaders to build better audiences for advertising campaigns, analyze buying intent surges, and speed up deals with key accounts. Mark Durante, Vice President of Product & E...

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news image

6SENSE INTEGRATES WITH LINKEDIN TO FACILITATE B2B MARKETING WITH BETTER TARGETING & BIGGER ENGAGEMENT

6sense | May 22, 2020

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