WELCOME TO The ACCOUNT BASED MARKETING REPORT
Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
Terminus | March 01, 2021
Terminus, a startup for providing sales and marketing integrated platform through account-based marketing, has announced its funding and growth. It has closed a Series C of $90 million and the total value at present is around $400 million. According to PitchBook data, this is a huge jump in their valuation in its last round.
The main reason for this hike is the huge focus on digital marketing in the last year especially due to the pandemic. Its customer record is another reason to...
Demand Gen Report | July 08, 2021
The balancing scenario between traditional demand generation and ABM strategies forefronts the marketing world. Now they go hand-in-hand to deliver critical targeted messaging by making new waves in B2B marketing. Research from Demand Gen Report shows that 58% of B2B marketers are duly focused on a blend of ABM and demand gen initiatives.
The gap between demand gen and ABM is so profoundly blurred. Experts such as Danny Nail, Head of Account-Based Engagement at Microsoft, say that...
TARGETED ACCOUNT STRATEGY
Market Study Report | March 08, 2021
The Account-Based Direct Mail Software market research report by Market Report Study includes key trends and negative impacts of market growth. It also compares the present scenario with the past one. According to the report, the Account-Based Direct Mail Software market is expected to gain traction during the forecast period, 2020-2026.
Due to the pandemic, all the industries are facing a setback, including the Account-Based Direct Mail Software market. The halt of indoor/outdoor...
6Sense | April 06, 2021
6Sense, an account engagement startup, announced today the completion of a $125 million series D fundraising round led by D1 Capital Partners, valuing the firm at $2.1 billion post-money. According to 6Sense, the investment will support the company's growth and product strategies, especially in the areas of machine next-best-action prediction, data analytics, and AI-powered orchestration capability.
Until engaging with sales teams, business-to-business customers are usually 57...
BUYER INTENT DATA
Keep me plugged in with the best
Join thousands of your peers and receive our weekly newsletter with the latest news, industry events, customer insights, and market intelligence.
Put your news, events, company, and promotional content in front of thousands of your peers and potential customers.
Not a member yet? Not a problem, Sign Up
Sign up to contribute and publish your news, events, brand, and content with the community for FREE