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Account Based Data
PR Newswire | June 19, 2023
Uberflip, the leading cloud-based content experience platform (CEP), today announces the conclusions of a GTM Perspectives ROI study by GTM Partners, a next-generation GTM analyst firm focused on data-driven, third-party validation. The study affirmed that Uberflip helps marketers, salespeople and go-to-market teams accelerate their buyer's journey, scale their account-based marketing (ABM) programs and improve seller performance and close rates with Digital Sales Rooms. It also went b...
6sense | May 22, 2020
6sense Segments for LinkedIn ads equips revenue teams with advanced 6sense account targeting for LinkedIn advertising. 6sense’s dynamic segments can be synced to LinkedIn Campaign Manager to optimize ad targeting and s...
Account Based Advertising
Business Wire | April 20, 2023
Proxima, a data intelligence software company that helps digital businesses improve targeting and performance across media platforms, today announces the launch of their new self-service platform to enable increased profitability and performance at scale across major advertising platforms. Using predictive AI, Proxima leverages first-party data and more than 55 million unique shopper personas to reach new customers, lower customer acquisition costs and increase ROI on ad spend. ...
GlobeNewswire | May 23, 2023
DemandScience, a leading B2B demand generation company that makes marketing and sales easier by enabling organizations to find the right prospects faster and target in-market buyers, today announced that Mark DePalma has joined the company as Chief Technology Officer. In his new role, DePalma will oversee product engineering and the company’s data factory. DePalma brings nearly a decade of senior technology leadership in the B2B data and demand generation industry to Deman...
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