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TARGETED ACCOUNT STRATEGY

ZoomInfo | November 03, 2022

ZoomInfo (NASDAQ: ZI), a global leader in modern go-to-market software, data, and intelligence, has strengthened its commitment to global data privacy and security by renewing its TRUSTe Enterprise Privacy Certification Seal and joining the global software intelligence security sharing nonprofit SAFECode. To earn TRUSTe recertification, ZoomInfo demonstrated that its privacy and data policies and practices continue to meet or exceed the TRUSTe Enterprise Privacy & Data Governa...

BUYER INTENT DATA

PR Newswire | June 02, 2023

Lead2Pipeline, a B2B demand generation service used by global technology companies, announced its proprietary database of buyers has grown to more than 57 million worldwide. The company successfully recruited thought leadership industry veteran, Jarrett Simisky, to keep up with rising demand for lower funnel programs. To align itself with its growing technology customers, the company moved its headquarters from New York to Austin, Texas. Over the past twelve months, Lead2Pipelin...

ACCOUNT BASED DATA

Customer Experience Professionals Association | February 28, 2022

The Customer Experience Professionals Association (CXPA) has announced an ambitious 2022 plan of work, supported by more than two hundred volunteers across the globe. Founded just eleven years ago, CXPA now has members in over sixty countries who share a passion for helping organizations design and deliver experiences that meet or exceed customer expectations. CXPA defines customer experience as “the perception that customers have of an organization - one that is formed based on interactio...

ABM ACCOUNTS

Terminus | January 13, 2022

Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel account-based marketing (ABM), today announced it has been recognized as a Leader in the 2022 Gartner® Magic Quadrant™ for Account-Based Marketing (ABM) Platforms report. “We believe our inclusion and Leader placement in the first-ever Gartner Magic Quadrant™ for ABM Platforms report is not only an honor, but also incredibly vali...