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MRP, MarTech Breakthrough | August 13, 2021
MRP Prelytix, the only enterprise-class predictive ABM platform, today announced its selection as the “Best Overall Account-Based Marketing Solution” by leading market intelligence organization MarTech Breakthrough. This is the third year in a row that MRP has received top honors based on the platform’s unique ability to support global enterprises in achieving high-performance conversion, pipeline velocity, and revenue in complex operating environments. “MR...
CORE ABM
KickFire, RollWorks | April 22, 2021
KickFire today announced a new data alliance with RollWorks, a subsidiary of NextRoll, Inc., to provide improved user identification and engagement measurement within the RollWorks Account-Based Platform. “Through our collaboration with KickFire, RollWorks is excited to extend our data capabilities,” said Mike Stocker, VP of Partnerships at RollWorks. “We are dedicated to assisting go-to-market teams in their ABM efforts to increase sales, and comprehensive and p...
Sendoso | August 10, 2020
Gifting platform Sendoso has added two new features to its platform Address Confirmation and Sendoso Choice. These features aim to help businesses engage their customers throughout the buyer’s journey to drive revenue, engagement and personalization in their gifting processes. The new features are designed to enable users to drive revenue and support smaller businesses by personalizing the gifts they send and confirming or changing the address based on their location. The Add...
NetLine | May 07, 2020
The content-centric company brings its permission-based, first-party data perspective to help businesses drive pipeline via account-based marketing initiatives. ABM Leadership Alliance was created to help market...
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