SmartSearch Marketing

smartsearchmarketing.com

SmartSearch Marketing is a full-service digital marketing agency focused on B2B companies and organizations with complex sales. Comprehensive solutions include: Search Engine Optimization (SEO), Pay-Per-Click (PPC) Advertising, Website Usability, Conversion Improvement, Web Analytics, Lead Nurturing, Marketing Automation, Account-Based Marketing and more. Contact us today to learn how we can help increase quality leads for your business.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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Account Based Execution

DEMANDBASE ADVERTISING CUSTOMERS INCREASE LIFT BY 50% AND CTRS BY 33% AS A RESULT OF DSP ENHANCEMENTS

Demandbase | October 10, 2022

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Demandbase, the Smarter GTM™ company for B2B brands,today announced enhancements to the people-based advertising capabilities in the company’s B2B demand side platform (DSP). These changes and more have resulted in dramatically improved campaign benchmarks, with testing showing an increase in account lift of 50% and click-through rate (CTR) of 33%. Now, in addition to Demandbase’s unique approach of using intent data to identify and target B2B buyers, these new features allow c...

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ABM Accounts

OUTREACH EXPANDS ITS LEADERSHIP TEAM WITH THE APPOINTMENT OF MELTON LITTLEPAGE AS CHIEF MARKETING OFFICER

Outreach | August 04, 2021

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Outreach, the fastest-growing provider of sales analytics and engagement platforms, announced today the appointment of Melton Littlepage as chief marketing officer. Littlepage now manages the worldwide marketing strategy team, which includes product, brand, demand generation, communications, and technology alliances, in order to push business and extend Outreach's category leadership. Littlepage is a seasoned software marketing manager with a solid track record of driving busi...

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ZOOMINFO INVESTS $575 MILLION IN CHORUS.AI AS ARTIFICIAL INTELLIGENCE SHAKES UP THE SALES SECTOR

ZoomInfo, Chorus.ai | July 17, 2021

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ZoomInfo announced this morning that it will pay $575 million for the conversational sales intelligence platform Chorus.ai. According to Yahoo Finance, ZoomInfo shares are flat in premarket trade following the announcement. Chorus' market is sales intelligence, which utilises AI to "listen" to sales conversations in order to improve relationships between salespeople and customers. ZoomInfo is well recognised for delivering consumer information, thus the purchase sign...

Read More

Account Based Data, Buyer Intent Data

HG INSIGHTS LAUNCHES FUNCTIONAL AREA INTELLIGENCE, SIGNIFICANTLY ENHANCING ITS COMPREHENSIVE ONE-STOP TECHNOLOGY INTELLIGENCE SOLUTION

Business Wire | August 09, 2023

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HG Insights®, the global leader in data-driven insights for technology vendors, announced today the introduction of HG Functional Area Intelligence. Functional Area Intelligence adds to the HG Platform’s multi-layered Technology Intelligence approach with location and department data added to existing insights on IT spend, technology installations, cloud usage, intent signals, and contract information. HG Functional Area Intelligence was first made available...

Read More
news image

Account Based Execution

DEMANDBASE ADVERTISING CUSTOMERS INCREASE LIFT BY 50% AND CTRS BY 33% AS A RESULT OF DSP ENHANCEMENTS

Demandbase | October 10, 2022

Demandbase, the Smarter GTM™ company for B2B brands,today announced enhancements to the people-based advertising capabilities in the company’s B2B demand side platform (DSP). These changes and more have resulted in dramatically improved campaign benchmarks, with testing showing an increase in account lift of 50% and click-through rate (CTR) of 33%. Now, in addition to Demandbase’s unique approach of using intent data to identify and target B2B buyers, these new features allow c...

Read More
news image

ABM Accounts

OUTREACH EXPANDS ITS LEADERSHIP TEAM WITH THE APPOINTMENT OF MELTON LITTLEPAGE AS CHIEF MARKETING OFFICER

Outreach | August 04, 2021

Outreach, the fastest-growing provider of sales analytics and engagement platforms, announced today the appointment of Melton Littlepage as chief marketing officer. Littlepage now manages the worldwide marketing strategy team, which includes product, brand, demand generation, communications, and technology alliances, in order to push business and extend Outreach's category leadership. Littlepage is a seasoned software marketing manager with a solid track record of driving busi...

Read More
news image

ZOOMINFO INVESTS $575 MILLION IN CHORUS.AI AS ARTIFICIAL INTELLIGENCE SHAKES UP THE SALES SECTOR

ZoomInfo, Chorus.ai | July 17, 2021

ZoomInfo announced this morning that it will pay $575 million for the conversational sales intelligence platform Chorus.ai. According to Yahoo Finance, ZoomInfo shares are flat in premarket trade following the announcement. Chorus' market is sales intelligence, which utilises AI to "listen" to sales conversations in order to improve relationships between salespeople and customers. ZoomInfo is well recognised for delivering consumer information, thus the purchase sign...

Read More
news image

Account Based Data, Buyer Intent Data

HG INSIGHTS LAUNCHES FUNCTIONAL AREA INTELLIGENCE, SIGNIFICANTLY ENHANCING ITS COMPREHENSIVE ONE-STOP TECHNOLOGY INTELLIGENCE SOLUTION

Business Wire | August 09, 2023

HG Insights®, the global leader in data-driven insights for technology vendors, announced today the introduction of HG Functional Area Intelligence. Functional Area Intelligence adds to the HG Platform’s multi-layered Technology Intelligence approach with location and department data added to existing insights on IT spend, technology installations, cloud usage, intent signals, and contract information. HG Functional Area Intelligence was first made available...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us